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Age-gating, subtitles, chapters, and recommendations - find out how YouTube's use of AI shapes users' experience and creator's success. In this article, we’ll be taking a closer look at how exactly YouTube harnesses AI, and how this influences the user experience of both viewers and content creators.
Farid Mheir's insight:
WHY IT MATTERS: interesting read with lots of links and videos to understand some of the tools and techniques YouTube deploys to understand what videos contains. Google then uses this insight to moderate content (ie. 18+) but also provide creators with insights (ie. video segmentation) as well as monetize the content (ie. detect products featured for eCommerce or ad placement). Of course most is machine learning based as evidenced in the chart I extracted, but some good old fashion humans are also part the game. This article helped me view YouTube less as a video broadcast platform than a social media. 
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When it comes to assessing risk, humans often fail to make rational decisions because our brains take mental shortcuts that prevent us making the correct choice. Here are some that can cause havoc.
Farid Mheir's insight:
WHY IT MATTERS: a useful overview of different type of cognitive biais. Helpful to know especially as we get our information from the web and social networks...
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From
a16z
Through UGC and AI, we’re inching closer to the Metaverse. But the most exciting part of that vision is its potential to reinvent our social interactions.
Farid Mheir's insight:
WHY IT MATTERS: a good article on the Metaverse as part of a series on new social media. Just in case you thought digital transformation was about to slow down.
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LUMA is the leading investment bank focused on digital media and marketing. We provide strategic advice, proven M&A expertise, and extensive industry knowledge to optimize outcomes for our clients.
Farid Mheir's insight:
WHY IT MATTERS: a clever overview of the digital media world that highlights the importance of digital technology and in particular of unified customer data to break down silos. Very true indeed!
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Businesses are suddenly very interested in Facebook Messenger bots. And for good reason: Facebook's chat platform now supports over 1.2 billion monthly active users—and automated chatbots, like ManyChat and Chatfuel, provide a unique, interactive way of engaging with them. Chatbots let you have a conversation wit
Farid Mheir's insight:
WHY IT MATTERS: chatbots were all the rage last year, often described as a silver bullet to solve all kinds of problems easilly. Now they have become one more solution in the digital transformation arsenal, with PROs and CONs. This post describes the process to setup and configure two popular tools and in the process highlight their capabilities and shortcomings.
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Farid Mheir's insight:
WHY IT MATTERS: we've seen with recent Facebook meltdown how social media can become a free for all. This 15min video tries to explain what instagram is doing to prevent some of the most annoying elements of un controlled networks: trolls.
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Google knows what you're looking for. Facebook knows what you like. The CIA knows how to use your TV/Smartphone to spy on you. Still think you have privacy?
Farid Mheir's insight:
WHY IT MATTERS: facial recognition + social networks allow tools like this one to surface: take a picture of someone on the train and find their personal pictures on social networks. For now, only Russia and China allow this, I would expect this to be a business killer app for augmented reality glasses: the glass continuously takes pictures and overlays the LinkedIn profile of people you meet in business context. I would install that without thinking about it twice!
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People hated 2016 so much that the year itself became a punchline. But for every grim reminder that things are amiss, we saw people fight for a better future.
Farid Mheir's insight:
The best of the Verge, very interesting papers on digital topics including machine learning, ecommerce, social media, self-driving cars, batteries, and many more.
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Curated by Farid Mheir
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