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How do the best performers increase their revenues and shareholder returns at nearly twice the rate of their industry counterparts? The value of design comes from top management rigor, company-wide teamwork, rapid iteration, and relentless user-centricity. 
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Design Kit is IDEO.org's platform to learn human-centered design, a creative approach to solving the world's most difficult problems.
Farid Mheir's insight:
WHY IT MATTERS: Design is on the lips of everyone during a Digital Transformation. Learn from the best by applying the methods that @IDEO recommends in their Design Kit.
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Coming up with an idea is easy. Coming up with the right one takes work. With design thinking, throwing out what you think you know and starting from scratch opens up all kinds of possibilities.
Farid Mheir's insight:
WHY IT MATTERS: design thinking is an essential skill to have when planning digital transformation. Us techno geek have been used to doing this for so long because of the prevalence of agile methodology in our world. Seems that it is not so in other functions of the organization.
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Blade Runner 2049 misses modern strides in artificial intelligence, which is now capable of performing creative work alongside humans. The newly-emerging field known as “generative design” seeks to incorporate the computer more actively into the design process. In these kinds of computer applications, the designer uploads a “seed geometry” — akin to a keyframe reference drawing an animator might use — and then sets a series of requirements ranging from the aesthetic to the functional. The software then searches through a series of procedurally-generated designs based on the seed geometry and surfaces those that meet the requirements. The designer can select one of these “solutions” for production or to function as the next seed geometry and the process begins again.
Farid Mheir's insight:
WHY IT MATTERS: the article explains how generative design work and will transform the creative process in the near future. It manages quite well to show how it is difficult to forecast the future and that movies - the example they use is blade runner - fails to see important new transformative technologies. I wrote about generative design tools and solutions in the past here http://sco.lt/8ookan
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Changing customer expectations open up new business model opportunities. Think how Uber and AirBnB have changed our personal experiences with respect to car transportation and house sharing, or how Amazon has changed our personal experiences with respect to product selection and delivery, or how Netflix has changed our personal experiences with respect to on-demand entertainment. These changing personal experiences are the source of business model disruption and customer disintermediation.
Farid Mheir's insight:
WHY THIS IS IMPORTANT I found the diagram to be quite interesting in that machine learning algorithms approach problems in a completely different way than humans do. Mostly because AI and machine do not "understand" the problem they are addressing but are simply applying rigorous analysis of data. In any case, the link between the two approaches is very very interesting. See this recent blog post post that explains a bit more what I mean by machines don'T understand the problems they solve: http://fmcs.digital/blog/todai-robot-ai-project-performed-in-top-20-on-entrance-exam-u-tokyo-without-understanding-a-thing/
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Farid Mheir's insight:
Fascinating report that highlights the importance of design in digital corporations but also in traditional ones.
Kate Marsh's curator insight,
March 25, 2016 10:57 AM
Fascinating report that highlights the importance of design in digital corporations but also in traditional ones.
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Design has become a game changer in Silicon Valley. Last year, "John Maeda" joined KPCB as the firm’s first Design Partner, joining from his role as the President of the Rhode Island School of Design. Now, in his inaugural #DesignInTech Report, Maeda highlights the rising importance of design in the entrepreneurial ecosystem. Drawing on extensive research and his own conversations with hundreds of designers, Maeda examines the intersection of design, busine
Farid Mheir's insight:
I agree this feels like a trend and if KPCB feels enough to name a partner, it must mean something.
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Curated by Farid Mheir
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WHY IT MATTERS: design has been made popular in recent years and design thinking approach has made the process easier to apply. This article from McKinsey provides insights into 4 core elements that organization should put forward when focussing on design.