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Scoop.it!
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Your website is your online store-front open 24/7. Learn how to come up with a winning website that attracts visitors and turns them into customers. 
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Scoop.it!
This eBook will bring you up to speed on all things “programmatic,” including: the key actors and various ad formats that continue to unfold; different types of technological platforms and associated privacy considerations; and, measurement and pricing strategies that can help you to get ahead of your competition.
Farid Mheir's insight:
WHY IT MATTERS:Â programmatic ads on the web is the new trend, accounting for 25% of all ads you see online. This primer provides an amazing overview of the issues, technologies and privacy compliance requirements. Must read.
Scoop.it!
Curious to know what technologies are used on your competitor’s website?
Farid Mheir's insight:
WHY IT MATTERS: essential tools for any self-respecting geek. Easy to check this out, look in the extension toolbar of their chrome browser and you'll probably see BuiltWith... ;-)
Scoop.it!
We applied the editing-publishing separation When content volume is low and only few trained people are responsible for content creation and maintenance, any added complexity of a two stack CMS isn't worthwhile. Such complexity makes it harder for content creators to learn how to use it and adds significant effort in system maintenance. (Although this may be mitigated by tools that are designed to work in this style.)
Farid Mheir's insight:
WHY IT MATTERS: choosing a web content management solution is a pain in the neck. This approach does away with that altogether and builds its own versions. Very useful to understand the limitations of commercial CMS solutions. Â Also read: edit-publish separation by Martin Fowler https://martinfowler.com/bliki/EditingPublishingSeparation.html Â
Scoop.it!
How do you know if you need Digital Asset Management technology in your enterprise? Do any of these challenges resonate with you?
Farid Mheir's insight:
WHY IT MATTERS: always a great reference when looking for solutions to web and marketing automation problems, the RSG provides here valuable information regarding Digital Asset Management tools.
Scoop.it!
Examine, edit, and debug HTML, CSS, and JavaScript on the desktop and on mobile.
Farid Mheir's insight:
WHY IT MATTERS: great tools from mozilla to gain behind the scenes access to the web pages you browse every day. Similar tools can be found on chrome and IE as well. https://developer.chrome.com/devtools https://docs.microsoft.com/en-us/microsoft-edge/f12-devtools-guide
Scoop.it!
There's a powerful tool hiding in your browser: Inspect Element.
Farid Mheir's insight:
A simple overview of a very useful and powerful tool.
Scoop.it!
Why #AdBlockers May be as Bad as the #Ads they are blocking: they need to make $$ using ads+tracking
For publishers and advertisers, Internet ad blockers are a scourge. But the blockers also have to pay the bills.
Farid Mheir's insight:
WHY THIS IS IMPORTANT Surveillance is part of the web browsing experience mostly due to ads and social beacons. Trying to block them off not only degrades the user experience but may not provide the expected benefits as it may provide a different type of surveillance. Ad blocking does not appear to be the solution after all. So what can provide more privacy when surfing the web? The question remains open.
Jean-Marie Grange's comment,
December 20, 2016 1:12 PM
Maybe one solution would be for content publishers to offer the choice of paying a fair amount for ad-free content... http://sco.lt/7CrAVl
Scoop.it!
This tool shows how far you can travel in 10 minutes in ghostly splotches and tendrils.
Farid Mheir's insight:
Great mashup (no one says that anymore I know) of maps + traffic data + travel algorithms.
Scoop.it!
When you build a community, you create supportive brand advocates. How do you find and nurture this group? Here are our favorite tools and strategies.
Farid Mheir's insight:
Another great reference where you'll learn - as I did - about intercom, mention, riffle and other tools to manage an online community.
Scoop.it!
The origin of the service that taps into humanity's collective psyche
Farid Mheir's insight:
A very good review of Google's invention that taps into the large database of information it collects about searches and makes it available to all of us to save time. I use Google autocomplete for other purpose than to simply save time. I use it for product research, trend analysis, and sometimes competitive analysis. I use it as inspiration and sometimes for guidance, when I am not sure exactly what to search for. An invaluable tool.
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Curated by Farid Mheir
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WHY IT MATTERS: most of this is very basic but for those that need it, this is a good starting point.