The American clothing and lifestyle brand launches in Canada this week (with real time price conversion, synthesized taxes and duties and free shipping over $50, landsend.com).
Research and publish the best content.
Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
Already have an account: Login
WHY IT MATTERS: Digital Transformation
214.8K views |
+18 today
Get weekly or monthly digest of all posts in your inbox: https://fmcs.digital/wim-subscribe
Curated by
Farid Mheir
 Your new post is loading...
Scoop.it!
Online grocery shopping is growing faster in the UK than elsewhere, and a lot can be learned from what’s happening there, especially related to shoppers’ response to supply and demand. Ocado is a good place to look. Ocado, the pure-play online grocery retailer that’s driving UK growth in this sector, is a good place to look. Redburn has pulled together a very complete analysis (pdf) that lays out why and how Ocado is expected to grow. Here are two points that caught our attention:
The current growth in online grocery shopping is being propelled by shoppers’ increasing use of and dependence on the internet, and lower costs made possible by new, higher-efficiency distribution systems.
Farid Mheir's insight:
The 70 page Redburn report is filled with data and analysis of Ocado, a grocery retailer in the UK. It provides very useful information of an actual pureplay eCommerce player, information that can be leveraged in business cases and other eCommerce analysis. Must read if you are in the eCommerce business. 
Scoop.it!
M-Commerce sales in the United States amounted to $10.6 billion in the first half of 2013.
Farid Mheir's insight:
With the movement for mobile first, corporation did not immediately jump on board, as evidenced by the small number of mobile friendly websites out there. However, this chart demonstrates that ecommerce is moving to mobile devices, tablet in particular, and that early adopters of the trend will inevitably reap the benefits or at least get a leg up on their competition.
Scoop.it!
From
shop
Summary of Key Findings Hospitality and Food & Beverage Industries
Farid Mheir's insight:
Interesting data on increased conversion rates when eCommerce website content is organized into a magazine-style catalog. Data from zmag shows an increase in conversion rate which appears impressive. Makes sense as it is very fluid to browse a magazine, more than paging through a eCommerce catalog. And with mobile devices, browsing magazines appears to benefit most form the magazine format, as they are more linear and easier to navigate. With automated links to eCommerce cart, the impulse to buy can be converted to an action rapidly, straight from the magazine. Moreover, most recent study presents interesting link to traditional coupons and flyers, which lend themselves well to the magazine format. This study is biased of course as zmag provides the technology to enable the magazine creation. Looking at the process to create the magazine, it appears a very time consuming process which would benefit from a bit of automation, as it opens an interesting avenue for retailers. It appears to be an interesting bridge of the old and the new...
Scoop.it!
Amazon upended retail but CEO Jeff Bezos -- who just bought The Washington Post for $250 million -- insists its still Day One. What comes next A...
Farid Mheir's insight:
Suggest that Amazon strategy is based on 3 pillars: Prime to get loyal customers (with 299$/yr version for groceries), local warehouses to speed time-to-delivery and make same-day deliveries possible, Fresh to get volume and trucks on the road. Sounds right to me.
Scoop.it!
The product, which has reportedly been named “Helpouts” and is currently being tested internally in Mountain View, will take shape as a marketplace that enables individuals and small and large businesses to buy and sell services via live video. With the capacity to connect merchants and consumers on both an immediate and scheduled basis, according to our tipster, the platform will allow sellers to create their own profiles and take advantage of reputation management, scheduling and payment features, while offering robust search and discovery tools for consumers.
Farid Mheir's insight:
Not sure exactly how this works or if I understand the concept well, time will tell. But it sounds like a new approach towards curated commerce, that is to leverage social network of people that will hand-walk you through a shopping process. I can see this being useful in a number of different situations:
Of course this help will come at at price: either I pay for the service or the seller give a sales commission. Interesting times ahead.
Scoop.it!
Here are some suggestions for retailers:
Farid Mheir's insight:
The insights provided maybe very helpful for retailers as they consider why and how to integrate mobile into their digital strategy. No more are dedicated apps required as responsive web designs now help websites become tablet and phone friendly, thus providing mobile support out of the gate.
Scoop.it!
Even now e-commerce is a rounding error in the U.S. market. ... Still, he concedes the online problem is challenging. He recounts a conversation at a director’s meeting held at the e-commerce headquarters in San Bruno in March, when he was asked how long it would take and much it would cost to build out the e-commerce operation. “It will take the rest of our careers and as much as we’ve got,” Mr. Ashe says he replied.
Farid Mheir's insight:
Walmart was late in the eCommerce game and now is playing catchup to amazon. I believe companies of all size and industry should ask themselves if digital eCommerce will transform their business. If the answer is yes, they should invest to get in game in order to be ready when the market shifts. And CIOs should really be the bearer of this message to the overall organization, especially to the CEO and the board of Directors, which should support the endeavour. Otherwise, ultimately, it will be their fault if they are not ready when the wind shifts.
Scoop.it!
This infographic produced by Shop.org outlines the concepts discussed in the Shop.org Think Tank article “Same-Day Delivery: Should It be a Priority for Your Business?”
Farid Mheir's insight:
Fairly straightforward diagram, useful in that it shows delivery and pickup options side by side.
Scoop.it!
NEW YORK – A Forrester Research analyst at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that three-quarters of consumers surveyed use their smartphones while in-store.
Farid Mheir's insight:
Mobile in stores has enabled showrooming which in turn is flipping the shopping retail model. Before it was: go online to research (tv, cars, etc.) then go in store to buy. Now it is: go in store to browse and try then go online to buy (for less usually). Complete flip of the shopping world, brick and mortar retailers are bracing for online pure plays to steal their lunch.
Scoop.it!
Mehta cautioned that his company is still in stealth mode and still has much to learn in this area, but that early results exceeded the company’s expectations. Thanks to early adopters, as of mid-January, Marketvine had seen an average of 40 percent lift in conversion, a 7-8 percent increase in average order value and an 80 percent improvement in on-site engagement.
Farid Mheir's insight:
I attended this panel and the Marketvine discussion related here was most interesting. It offered a diffrent way to approach eCommerce where retailers can make their products available for others to showcase. What called curated commerce forces retailers to think about their eCommerce website not onnly as a shopping environment but also as a platform for others to build on top a possibly different shopping experience. Few if any technologies exist today to easilly enable retail storefronts with solutions to expose their products but also support curators in displaying, promoting and converting viewers into buyers - and recognizing the curators with a piece of the sale. Amazon offers a similar service via its affiliate program but the solution is dedicated to its store and its members. This is not sufficient and retailers need new tools to facilitate the curated commerce trend.
Scoop.it!
Ecommerce is the next growth engine for Walmart. We want to know what every product in the world is, who every person in the world is, and then connect them.
Farid Mheir's insight:
Watch out. Walmart has already been at war with other brick-n-mortar retailers. Now it opens a new front with online pure plays like Amazon. The digital transformation behind this is tremendous and I assume would impact most processes and resources, to create a seamless online-offline experience.
Scoop.it!
Voici la listes des présentations disponibles en format PDF de quelques-uns de nos conférenciers de l'édition 2013.
Farid Mheir's insight:
A mix of french and english presentations on different topics related to eCommerce. I recommend:
Finally, an honourable mention to Philippe Collard - La gazette / Alexandre Maher - Iburger for Dresser la table pour le futur for a great presentation of videos and a great Q&A.
Scoop.it!
Wal-Mart is trying everything they can to beat Amazon at its own game: online retail. They're copycatting the Seattle web giant's same-day delivery and lockers services. But what they should be doing is focusing on the grocery aisles. Via Vincent Trépanier
Farid Mheir's insight:
One sentence says it all: “Groceries will be the battleground coming to the forefront.”. wow.
Vincent Trépanier's curator insight,
April 28, 2013 10:39 PM
It will be interesting to see how both giants will be able to take the regional experiments such as the ones being done by Amazon in the Seattle area and scale them to larger areas. It is an interesting battle which will challenge other grocers to up their game in order to avoid losing ground with their current customer base.
Scoop.it!
From
hbr
In this narrated infographic, Alexander Osterwalder uses the business model canvas to analyze Nespresso, an operating unit of the Nestlé Group, that manufactures and sells espresso brewing machines and the coffee capsules used in them. Via Kenneth Mikkelsen
Farid Mheir's insight:
I wrote about this here http://sco.lt/75eN0L in the past and now HBR has published this short video to describe how one can leverage the business model canvas and the lean startup principles to explain how nespresso works. I use this all the time when looking at new business ideas and it works great.
Kenneth Mikkelsen's comment,
April 22, 2013 8:06 AM
This video is recommended for newcomers working with the Business Model Canvas.
Scoop.it!
Online retailer Amazon has launched its 50+ Active and Healthy Living Store, which features hundreds of thousands of nutrition, wellness, exercise and fitness, medical, personal care, beauty, entertainment items and more — all in a single destination for customers in the 50+ age range.
Farid Mheir's insight:
Focus on specific age group via microsite and curated commerce is a trend that Amazon again leads.
Scoop.it!
Hennes & Mauritz AB, looking to shrug off lower earnings and five months of same-store sales declines, outlined plans to expand aggressively this year and get an U.S. online shopping presence running this summer. H&M continues to refine an online-sales model for the U.S. "Things are changing very quickly," said H&M's head of investor relations, Nils Vinge. "Especially with the ability to shop on smartphone apps, you have to be online to take part today." Mr. Vinge said as the September online launch approached last year, the company realized that it had underestimated the complexity of operating in a market where taxes vary by state, shoppers expect free shipping and the return of goods is standard procedure. "We couldn't just copy and paste the online shops that we operate in Europe," Mr. Vinge said. "Our volumes are so large, and the demands on us are equally large."
Farid Mheir's insight:
Another eCommerce story but behind it a good indication that going online requires special care and there is no way to apply a global model to eCommerce worldwide. Taxes, regulations, and customer expectations vary widely and must be accounted for in the strategy and execution.
Scoop.it!
Target and Best Buy have made it clear they are fighting the phenomenon of showrooming, in which customers browse for television sets and other products in stores and then buy them online for less. A new study of Amazon customers who research products in stores byPlaced, a mobile analytics company, offers some insight into who else could be at the greatest risk of losing business to showrooming.
Farid Mheir's insight:
Showrooming may become a major disruption for established retailers. As customers flip their shopping patterns to go in store first then buy online, retailers should see showrooming as a blessing in disguise. They have the physical presence, the stores, which Amazon does not. It is much easier for them to open price competitive online stores and modify the store merchadising - and maybe size - to offer the best of both worlds. But this has a cost and require a huge change in their processes and people. After all it may be easier for Amazon to open showrooms...
Scoop.it!
E-commerce companies that make everything from bedding to eyeglasses are trying to build premium brands at discount prices by cutting out middlemen and going directly to manufacturers. These direct-to-consumer companies are raising large sums from investors, who see great potential in the idea. In February, Julep raised $10.3 million from Andreessen Horowitz and Maveron.
Farid Mheir's insight:
Nothing new here but a reminder that the digital world offers new ways of improving processes to be leaner and more attractive. New twist on old ideas? Probably, but the interest that venture capital firms are putting on this field makes me think that something's happening. That being said, building a new brand name is difficult as is highlighted in the article.
Scoop.it!
Walmart won’t say much about how much it sells online. Global E-Commerce CEO Neil Ashe will only say the company is on track to do more than $9 billion in annual online sales. But even if only half those sales come from people using the search engine, a 20 percent improvement still comes to almost $1 billion. For a company that has famously made its fortune on frugality, $1 billion for the price of 15 engineers is math Walmart surely appreciates.
Farid Mheir's insight:
All traditional businesses should be looking at Walmart and getting fired up about digital transformation. Call it digital strategy by proxy. Walmart fears that Amazon will become the de facto destination for online shopping, same way Google is the default for search. Google translated its search supremacy into a 40B$ ad business. Amazon could transform its online shopping supremacy into a 300B$ business. That would hurt Walmart. Not now but tomorrow (ie. in the next 5-10 years) That is why Walmart is initiating the most profound digital transformation in the retail world. And all other retailers shuld take note and do the same.
Scoop.it!
Walgreen's E-commerce VP Miguel Almeida explains the offline and online approaches that has helped the company's growth as an omnichannel retailer.
Farid Mheir's insight:
The Walgreens case study is a sign of the times because most brick-n-mortar retailer ar embarking in an omni-channel transformation to stay relevant in the face of online pure-plays like Amazon as they break down the barriers of eCommerce sales without a physical presence. BestBuy is doing it, Walmart is doing it and I assume most other retailers are thinking about it given the evel of interest around the topic at the recent NRf show in NYC. What we can learn from Walgreen is that physical presence should not be a bad thing if you embrace digital technologies - mobile, eCommerce, showrooming, store pickup of internet orders, etc. - to differentiate your offering from pure plays by leveraging your physical presence to offer improved customer service (that's the omni-channel part). If you don't and try to compete on price, as is mostly the case now, pure plays will win because they do not have to support a network of stores with employees and cash registers.
Scoop.it!
Les chiffres clés du e-commerce en France 2012
Farid Mheir's insight:
No surprise, eCommerce is growing in France and other European states. The eCommerce digital transformation is in full swing and businesses should soon start to get with it to remain competitive. But there is still time. Numbers are for 2011 but raise interesting data:
Scoop.it!
From
vimeo
Shoplocket is a web service, available since over a year, that allows anyone to sell products online in a very simple and straightforward way. Here's is how it works. You first enter details for the product you want to sell, and select from a variety of designs for your web listing. The "sale page" is now ready to be published on the web and to be easily shared on all major social networks. Finally, as orders roll in you get free automatic notifications inside your email inbox. Other key features include: Analytics Cross Platform Compatibility Templates choice Shipping & Taxes Product Variants Inventory Tracking Timed Deals N.B.: Shoplocket keeps only 2.5% of your sales price, while PayPal and Stripe both charge 2.9% + 0.30cents for each sale made through their platform. Free to sign-up to: https://www.shoplocket.com/ Example at work: http://ladieslearningcode.com/swag Pricing: https://www.shoplocket.com/pricing More info: https://www.shoplocket.com/about Via Robin Good
Farid Mheir's insight:
Democratization is a huge component of digital transformation and this is s great example. It provides a simple yet effective way for small businesses or intrapreneurs to sell a few products online: gift baskets, overstock, books or software. Very easy to do it makes first entries into eCommerce very easy. Moreover it recognizes that social networks play a huge part in the promotion of products and services.
Roslyn Baker's curator insight,
May 30, 2013 12:13 AM
NOT to sell things on the internet. But idea of selling an online B@B product giving specific design or presentaion to specific customers. Simple eg is you can choose the theme of you banking home page eg surfing or rockclimbing. May sound naff but the interaction with photos mobile devices is ever ioncreasing. Kepping customer satisfied by allowing them to be creative on YOUR sales website.
Scoop.it!
Google is stealthily preparing to launch an Amazon Prime competitor called "Google Shopping Express." According to one source the service will be $10 cheaper than Amazon Prime at $69 a year and offer same-day delivery from brick-and-mortar stores...
Farid Mheir's insight:
Interesting when you compare this with the Boston Consulting survey on same-day delivery which basically says that retailers are embracing same-day delivery but that customers really don't care about it.
Scoop.it!
A new report says Amazon makes so much money off Prime customers that the company could drop the annual fee by dozens of dollars and still come out ahead. To put that figure in context: Amazon’s average operating income last year per each of its 182 million total customers came to less than $10. In other words, every Prime member is about eight times as valuable to Amazon as a non-Prime member. Put yet another way: More than one-third of Amazon’s profits before interest and taxes came from fewer than four percent of the people who buy stuff on Amazon.
Farid Mheir's insight:
This story brings forward an interesting aspect of Amazon digital transformation of shopping. Amazon goes beyond the online catalog shopping and into a membership model that moves one-time price sensitive shoppers into everyday ones where margins are much higher. Doing so, Amazon increases volumes to bring economies of scale that make them even more competitive with established brick and mortar retailers, which are hard pressed to show the same profitability because they must have *both* a competitive supply chain *and* physical stores. Wow.
|
Curated by Farid Mheir
Get every post weekly in your inbox by registering here: http://fmcs.digital/newsletter-signup/
|
Another american retailer offering delivery to Canada is one example of why Canadian retailer face increasing global competition.