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Scooped by Martin (Marty) Smith |
Scoop.it!
Martin (Marty) Smith's insight:
The social tsunami is here bringing a need for speed and less brand control. The Social Patient is about how health care providers can surf the social media wave instead of being drowned by it.
(From the article): This ScentTrail Marketing piece on how social media marketing is changing health care is not about a place. The Social Patient is about an attitude, a dangerous attitude. It is NOT an attitude health care providers don't know about. What most health care providers are unaware of is the size and speed of The Social Patient tsunami that is hitting now.