Sending all traffic to a generic landing page can be a mistake for ecommerce owners. Remember that shoppers who found your store via paid search are different from those who ...
Martin (Marty) Smith:
Landing pages are mostly thought of as B2B capture pages, places relationship SaaS sellers gather names to convert later. A product page is another name for a B2C landing page and tools on this list can help B2C or B2B teams create better (i.e. higher converting) landing pages.
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