Educational Technology News

In the age of the internet, a brand presence can be shared with the world outside of the school door. Use the summer to craft a “brand plan.”

"Universities are working to tackle a digital age issue that's making it more difficult to discern fact from fiction"

"Several colleges and universities are joining an initiative to use Snapchat as a digital marketing tool for their respective campus touring seasons."

"What might Microsoft’s $26.2 billion acquisition of LinkedIn mean for higher ed? It is clear that LinkedIn views higher education as a key vertical.  This strategy became apparent with the $1.5 purchase of Lynda.com in 2015. So what might the Microsoft acquisition change about LinkedIn through a higher ed lens?"

A new survey reveals that college admissions officers' use of Facebook and Google to gather more information on applicants has reached an all-time high.

College students have embraced a culture where everything is shared and captured in a selfie. Many don't think about the digital footprints left behind.

"A new report from the American Sociological Association suggests tenure committees consider the impact of social media engagement in review of teaching, research and service when considering a candidate."