The MarTech Digest
563.4K views | +0 today
Follow
Your new post is loading...
Scooped by Marteq
Scoop.it!

How to Create Social Media Buttons For Every Major Network - Hootsuite

How to Create Social Media Buttons For Every Major Network - Hootsuite | The MarTech Digest | Scoop.it

"Table of contents

 

  • Types of social media buttons
  • Social media buttons for Facebook
  • Social media buttons for Instagram
  • Social media buttons for LinkedIn
  • Social media buttons for Twitter
  • Social media buttons for YouTube
  • Social media buttons for Pinterest
  • Social media buttons for Hootsuite"
Marteq's insight:

Definitive!

 

MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact marketingIO to see how. #MarTech #DigitalMarketing

No comment yet.
Scooped by Marteq
Scoop.it!

The Character Count Guide for Blog Posts, Videos, Tweets & More - HubSpot

The Character Count Guide for Blog Posts, Videos, Tweets & More - HubSpot | The MarTech Digest | Scoop.it

"1) Blog Posts
Post length: 2100 words
Title: Under 60 characters
Meta Description: Under 155 characters

 

2) Facebook
Status updates: 63,206-character maximum | Ideal length is 40 characters
Video: 120-minute maximum | Ideal length is two minutes

 

3) Twitter
Tweets: 140-character maximum
Does not include images, videos, polls, or quotes tweets
Ideal length is 120-130 characters
Hashtags: No more than two
Videos: Maximum length is two minutes and 20 seconds

 

4) LinkedIn Profiles
Professional headline: 120
Summary: 2,000
Position title: 100
Position description: 2,000 (200 character minimum)
Status Update: 600 characters -- however, Foote also notes that, "if you select to also post on Twitter from LinkedIn, only the first 140 characters will show on your Twitter post.""

Marteq's insight:

CT for Instagram, SnapChat and YouTube.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

#MarTech #DigitalMarketing

No comment yet.
Scooped by Marteq
Scoop.it!

SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics] - HubSpot

SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics] - HubSpot | The MarTech Digest | Scoop.it

Marteq's insight:

Unique and good guidance. Etsy only if you're selling plushies on the side.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

marketingIO: MarTech for B2B Marketers. Strategy, Software, Services, Support, Staffing.  Go here to submit RFQs: http://www.marketingio.com #MarTech #DigitalMarketing

No comment yet.
Scooped by Marteq
Scoop.it!

Craft the Perfect Posts for the "Big 3" Social Networks - HubSpot

"But there's a huge flaw with this strategy. Users interact and consume content on each of these social media channels differently. So to make the most of these platforms, you need to optimize your posts for each social network.


To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. Over 100K viewers have found it beneficial thus far -- and hopefully you will too."


â–ş Receive a FREE daily summary of The Marketing Technology Alert â—„

Marteq's insight:

For B2B, focus on LI and T.

No comment yet.
Scooped by Marteq
Scoop.it!

Marketers, Think You've Mastered Social? Think Again - Forbes | #TheMarketingAutomationAlert

Marketers, Think You've Mastered Social? Think Again - Forbes | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
With key players in the industry talking about the death of “social business,” due to a lack of buy-in from the C-Suite, I keep thinking, what? We are still at the very tip of the iceberg.


Advanced/ Condensed...


This is the reality:

 

Social interactions lack depth. I put forth this idea: Businesses can have as equal of an impact on a person as any other social relationship. While most businesses are focused on selling, and sometimes, they even focus on providing value (see AMEX OPEN Forum Case Study) there are still many more levels this relationship can be explored.

 

Content is partial. You could create a whole world around each piece of original content – and a never-ending path of page views – all with a social layer of data and interactive features.

 

Online and offline experiences are disconnected. How can online audiences experience the visceral effects of the physical audience? And how can we represent the distributed online audience to the physical world? I want to be able to see everyone using a hashtag on a map… and find people with overlapping interests. Or better yet, people with whom I have mutual friends in common. We have the technology to make these innovations happen now but the untapped opportunity is enormous.

 

Augmented-reality social experiences are nascent. Now talk about a new frontier. Get ready to be able to mash-up game play, social data and virtual experiences – all visualized in your physical space. These elements create a matrix of endless opportunities. People thrive on new experiences and the ability to create fantastical experiences never before imagined. Talk about a place for brands to play – and make an impact.

 

__________________________________

â–ş NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com.

 

â–ş Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

Marteq's insight:

Can you bring this level of excitement to your B2B world? Advice: think gamification (just think), and then bring that to the next level. Wow!

No comment yet.
Scooped by Marteq
Scoop.it!

Social Media Checklist for Startup Websites - MarketingLand | #TheMarketingAutomationAlert

Social Media Checklist for Startup Websites - MarketingLand | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
As a startup company or small business, it is no longer an option to ignore social media as a means of communication, promotion and possibly even recruitment or revenue. That’s true for any business new to the internet, as well.


Excerpt...


Below is a step-by-step guide to establishing business accounts on the top eight social networks. As time and personnel are already stretched thin at many companies, it’s highly unlikely that you will be able to maintain streams of valuable content on each of these networks from the get-go. In fact, there are still plenty of Fortune 500 companies out there who can’t, either.

 

Covered...

Facebook

Twitter

Google+

YouTube

LinkedIn

Pinterest

Instagram

Foursquare


__________________________________

â–ş NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com.

 

â–ş Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

Marteq's insight:

MIA: SlideShare.


REGARDLESS: a great primer!!!  BOOKMARK!!!

Austin Musgrove's curator insight, November 24, 2014 12:09 PM

This article effectively highlights the top eight social media websites and what makes them unique.  There is also a lot of additional information. which provides account setup instructions for those just getting started.  Overall, this is a great write up for businesses and startups that want to use social media to expand business. 

Scooped by Marteq
Scoop.it!

The Ultimate Guide to Social Media Image Dimensions [Infographic] - HubSpot | #TheMarketingAutomationAlert

The Ultimate Guide to Social Media Image Dimensions [Infographic] - HubSpot | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
Always make sure your images on social media are the right size by following this infographic.


___________________________________

-Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

-If you like this scoop from The Marketing Technology Alert (brought to you by iNeoMarketing), PLEASE share by using the links below.

Marteq's insight:

This is a constantly moving target, so whenever I see a template for social media design, I'll deliver it to you.

No comment yet.
Scooped by Marteq
Scoop.it!

How To Create Perfect Social Posts: Version 2 [Infographic] - mycleveragency | #TheMarketingAutomationAlert

How To Create Perfect Social Posts: Version 2 [Infographic] - mycleveragency | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
Social media works at a fast pace, Vine has only been around for 8 months yet it’s taking on the big social networks and is now used as a key aspect of many campaigns.
Marteq's insight:

h/t to Digital Information World.


  • See the article at from www.mycleveragency.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
No comment yet.
Scooped by Marteq
Scoop.it!

Infographic: Why Use Visual Content in Social Media? - Marketing Technology Blog | #TheMarketingAutomationAlert

Infographic: Why Use Visual Content in Social Media? - Marketing Technology Blog | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
B2B Marketing Infographics recently created an infographic to take a closer look at some interesting statistics from Heidi Cohen in using visual content in social media marketing.
Marteq's insight:
  • See the article at from www.marketingtechblog.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
No comment yet.
Scooped by Marteq
Scoop.it!

17 Customizable Templates for Creating Shareable Graphics on Social Media - HubSpot | #TheMarketingAutomationAlert

17 Customizable Templates for Creating Shareable Graphics on Social Media - HubSpot | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it

Excerpt...


People are 44% more likely to engage with content on social media that contains pictures. But creating visual content takes more time and resources. That's why we've created these 17 customizable templates for you.


These templates are in PowerPoint, so they're very easy to edit -- no Photoshop skills required! Simply customize the text on an image, save it, and post it to social media.


This PowerPoint template contains three types of templates:

  • Title Slides - free stock images with a text overlay
  • Headline Roundups - meme-setup for sharing multiple stories
  • Snackable Graphics - blank canvas with stylized text
Marteq's insight:

You know the motto: if it's free, it's for me.


  • See the article at offers.hubspot.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
No comment yet.
Scooped by Marteq
Scoop.it!

Social Media Spec Guide | Raidious | #TheMarketingAutomationAlert

Social Media Spec Guide | Raidious | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
The only dimensions you need to know if you are designing content for social media.
Marteq's insight:

I always scoop the latest guide on social media design, so there you go.


  • See the article at visual.ly
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
Thando Mantsha's curator insight, August 22, 2013 11:02 AM

Profile dimensions of major social networks...a must-have for any social marketer! #SocialMedia #SocialMarketing