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By sharing the YouTube link of your Google Hangout to Twitter and Facebook, you can stream the live event to reach more viewers.
Google Hangouts On Air are live video broadcasts that stream simultaneously on Google+ and YouTube. Through the magic of Google, YouTube automatically records your live video and saves it to your YouTube channel after the event.
Google Hangouts On Air is a fun way to host everything from general Q&A sessions to webinars to product launches. And because Hangouts On Air is integrated with YouTube, you can embed your live broadcast (as well as the saved one) just about anywhere—Facebook and Twitter included.
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Brilliant! Had no idea this was possible. Combine Twitter's Lead Gen Cards with this program and you've got something powerful!