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GetResponse vs. Infusionsoft: Which Marketing Solution Is Better for You? - Growmap

GetResponse vs. Infusionsoft: Which Marketing Solution Is Better for You? - Growmap | The MarTech Digest | Scoop.it
GetResponse is better known for their email marketing solution, which has expanded into an all-in-one marketing platform for small businesses. The platform includes webinar integration, lead scoring, landing page creation and testing, and marketing automation.

Infusionsoft is an integrated customer relationship management (CRM) and marketing automation solution focused on lead capture. It also has integrated email marketing.

Whereas Infusionsoft has a CRM built in and can also integrate with Salesforce and other CRMs, GetResponse does not. However, it does support integration with twenty common CRMs including Salesforce.
Joemktg's insight:

Tread very carefully with GetResponse. See if their reporting fits your needs.

 

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GetResponse vs. AWeber: Email for the Every Marketer - TechnologyAdvice

GetResponse vs. AWeber: Email for the Every Marketer - TechnologyAdvice | The MarTech Digest | Scoop.it
Overall, GetResponse and AWeber both offer powerful email marketing software. It’s hard to decide a clear winner if you look at email capabilities alone.

If your team is looking to significantly automate and round out your marketing capabilities, GetResponse is the better choice because it offers so many options. On the other hand, if you’re looking for a simple email solution that helps you to grow and maintain your lists without a lot of distractions, AWeber will more than suffice. 
Joemktg's insight:

Apples and Oranges. AWeber vs. MailChimp is more appropriate. GetResponse is the best MA value out there today.

 

Let marketingIO create a new approach for your inbound and outbound marketing…and realize more revenue. Contact us. #MarTech #DigitalMarketing

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GetResponse launches its marketing automation platform focused on small businesses - VentureBeat

GetResponse launches its marketing automation platform focused on small businesses - VentureBeat | The MarTech Digest | Scoop.it
Today, GetResponse — the email marketing platform that has attracted 350,000 customers — has announced its marketing automation platform, and it is squarely focused on the SMB marketplace.

“SMB marketing automation has seen low market penetration for two simple reasons,” Daniel Brzezinski, CMO and VP of Marketing and Product Development at GetResponse, told me. “The first is price. SMB marketing budgets are comparatively small. Most automation tools, on the other hand, are expensive, forcing long-term contract commitments. The second challenge has been sheer ease-of-use. Unlike enterprise businesses, most SMBs don’t have extensive IT expertise in-house.”
Joemktg's insight:

I was reviewing GetResponse over the weekend, and this really is the first MAP that meets the needs of the SMB without sacrificing functionality.

 

Email your comments to joe@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.  

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GetResponse Marketing Automation Platform Review - TG  Daily

GetResponse Marketing Automation Platform Review - TG  Daily | The MarTech Digest | Scoop.it
GetResponse started out as an email marketing software provider in 1997, and currently boasts 350 000 customers, who are served by more than 300 staff members.

The GetResponse marketing automation platform is geared specifically for small businesses who want to grow, and your entire marketing strategy can be implemented from one dashboard.

The following review goes a long way to helping you choose the best tool for your business.
Joemktg's insight:

A nice vendor review.

 

Email your comments to joe@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.  

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GetResponse Unveils Landing Page Tool - Demand Gen Report

GetResponse Unveils Landing Page Tool - Demand Gen Report | The MarTech Digest | Scoop.it

Excerpt...


GetResponse, an email service provider for small- and medium-sized businesses, announced its Landing Page Creator 2.0, which includes 100-plus templates to help marketers create landing page without IT assistance, training or coding background.

 

By combining email and landing page functions, the GetResponse platform enables lead generation through the built-in web forms. Marketers can build and maintain customer loyalty programs and extend exposure through comprehensive social media integration.

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Joemktg's insight:

Absolutely beyond me why 3rd party ESPs do not provide this functionality with auto-responders. Gives them an immediate low-cost presence in the marketing automation market.

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