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Shay Narsey's comment,
August 22, 2013 5:50 AM
I really agree with ahmeds insight as it covers how social media creates a way to continue to talk to consumers outside of their store. Also the mention of the likes of linked in which allows business people to interact and see other peoples skill and compare of also look at recruiting of there which is a big advantage and a way to narrow down job opportunities
Terry De Felice's comment,
August 22, 2013 6:41 AM
I agree with your insight Ahmed as social media is playing a huge part in society today. Social media platforms are making it easier for marketers and companies to communicate with their customers and for these customers to communicate back. All of this then links back into consumer engagement.
Matthew Randrup's comment,
August 22, 2013 10:01 PM
I agree with ahmeds insight as it conveys the netowrking effect of consumer engagement. By getting consumers engaged in the company you are able to create a lasting memory of the brand within the consumer that helps create future sales.
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Excellent reason to drop the red tape and give the employees the power to speak on behalf of brands