Transmedia: Storytelling for the Digital Age

imm3rsive:  "Digital storytelling keeps promising to put the audience in control. But as viewers, how much do we really want that?"

Damien Lawardorn:  "The real reason behind its creation [Scheherazade-IF], says Riedl, “is to probe the bounds of questions of how to get a computer to reason about, create, and understand narrative.” Given that humans are raised on stories, and make them a part of our everyday lives, Riedl’s goal is vital for any artificial intelligence if we want it to understand us."

Leslie Shapiro & Josef Adalian:  "Series that once would’ve been yanked after a couple weeks are being given more time to find an audience, and networks are figuring out fresh ways to make money off of these new viewing platforms."

Eric Buchman:  "Are we really experiencing a so-called ‘TV bubble?’ Is it possible there’s an unsustainable amount of really great TV? This week we examine the issue, or perhaps more accurately, the lack thereof."

Jessica Plautz:  "In-flight safety videos have become synonymous with memes, gimmicks and the Internet. They can create more buzz on YouTube and Facebook than they do in the aircraft for which they’re designed.  But it wasn’t always this way" ...

Tony Zameczkowski:  "Content creators, whether traditional media or YouTubers, are moving from a passive consumption model focused on the TV or desktop, to one where their fans are empowered to engage with them and with each other especially on mobile platforms. We’re shifting from a world of viewers to mobile communities of fans."

Scott Timberg:  "Sure, right now we're spoiled for high-quality shows — but an expert predicts why it might not last" ...

Josh Constine:  "There is a battle raging for curated social media supremacy. When big things happen, each of these apps wants to be where you see the best of and behind the scenes."

Brian Moylan:  "Beyoncé and Channing Tatum’s appearance on Spike TV’s spin-off shows how far the program has come and that it is anything but ‘too small’ to work" ....

Sunny Dhillon:  "The worlds of gaming, sports, live music, commerce and adult entertainment are all primed for a revolutionary consumption shift with the advent of virtual reality (VR). Fantasy shall become reality; a new age of immersive entertainment lies just around the corner."

Julie Beck:  "The attention-grabbing tricks that keep an audience watching, even when people are just talking at a camera" ...

Stuart Dredge:  '“I started doing YouTube videos and that’s what I want to keep doing. It seems like maybe some traditional or old media feel intimidated by YouTube being a new medium,” Kjellberg said.'

Steve Seager:  "Thanks to the groundwork done by content strategists seeking Intelligent Content, Adaptive Content (personalised content, driven by data and automated to the max) is now within reach. The potential and benefits are enormous" ...

Lance Ulanoff:  "Podcasts are 10 years old and finally achieving some mainstream recognition, but don't call it a comeback."