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Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
Curated by
The Digital Rocking Chair
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Scoop.it!
The Digital Rocking Chair's insight:
Simon Staffans: "Brand storytelling, deep knowledge of audiences and real-life interaction will all be key moving forwards"... 
Nicoletta Gay's curator insight,
March 7, 2014 5:33 AM
Three areas we should take into consideration when approaching cross media projects this year: 1. Companies need stories too 2. Let’s help people scratch their own itches 3. Think beyond the screen, to real-life interaction |
Simon Staffans ponders the next big thing at "the MIPs" ....