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Scoop.it!
The Digital Rocking Chair's insight:
Jonathan Salem Baskin: "Definitions and labels get confused when we describe technologies that enable social experience, and it’s particularly evident in the way we’re talking about Microsoft’s $2.5 billion purchase of Minecraft." 
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Scoop.it!
From
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Alt-Minds is a soon to debut transmedia social game, combining the very best in social networks and browser experiences to create a world first web wide investigation game.
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A friends kid called the end to Minecraft as he knows and loves it. Even a 9 year old notes that this was a social media grab, not a gaming or graphics anything.