Internet of Things & Wearable Technology Insights
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Internet of Things & Wearable Technology Insights
Internet of things and wearable technology insights, research, innovations & product news
Curated by Jeff Domansky
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Do People Really Want Smarter Toothbrushes? | Harvard Business Review

Do People Really Want Smarter Toothbrushes? | Harvard Business Review | Internet of Things & Wearable Technology Insights | Scoop.it

Setting a new standard for dental hygiene, the next SmartSeries toothbrush will include a smartphone app, helping users to know if they are brushing too hard or if it’s time to brush another area of their mouth.


If that’s not enough, the new Oral-B connected toothbrush experience also suggests nearby dentists for you, gamifies teeth cleaning, and even provides weather updates. Sounds exciting, but does it make sense for the customer?...

Jeff Domansky's insight:

Before you launch another connected device, consider Gordon Hui's three basic points:

  1. Who is my growth customer? 
  2. What problem, actually solving?
  3. How is this better than analog?


Good read for product design and marketers.

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Google hits back at the Google Glass haters in 'Top 10 myths' blog post | The Guardian

Google hits back at the Google Glass haters in 'Top 10 myths' blog post | The Guardian | Internet of Things & Wearable Technology Insights | Scoop.it

Denies Glass Explorers are ‘technology-worshipping geeks’ using ‘the perfect surveillance device’.


Google Glass may be one of the internet giant’s “moonshot” technologies, but its early adopters have attracted plenty of negative attention in the device’s early days.


There’s even a specific insult – “glassholes” – used by critics of the augmented eyewear, with regular accusations that the device is privacy-flouting, covert-surveillance frippery for the overwhelmingly white, male, Silicon Valley elite.


Now Google is hitting back at the haters, publishing a post on the official Google Glass Google+ page that aims to demolish “The Top 10 Google Glass Myths”....

Jeff Domansky's insight:

Google gets proactive in managing Google Glass's brand and reputat

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