Despite the arrival of strong competitors such as Apple and Xiaomi, Fitbit has retained the lead in the global wearables market in the second quarter of 2015. The maker of fitness tracking devices shipped 4.4 million units between April and June, an increase of more than 150 percent over last year's June quarter. Fitbit's focus on fitness tracking functionality appears to resonate well with customers who value simplicity over the added functionality of competing devices....
Research and publish the best content.
Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
Already have an account: Login
Internet of Things & Wearable Technology Insights
8.1K views |
+1 today
Internet of things and wearable technology insights, research, innovations & product news
Curated by
Jeff Domansky
 Your new post is loading...
Your new post is loading...
|
Overall, the wearables market more than tripled in size compared to last year's second quarter. Between April and June, 18.1 million wearable devices were shipped around the world according to IDC's estimates. Despite the arrival of strong competitors such as Apple and Xiaomi, Fitbit has retained the lead in the global wearables market in Q2 of 2015. The maker of fitness tracking devices shipped 4.4 million units between April and June, an increase of more than 150% over last year's June quarter. Fitbit's focus on fitness tracking functionality appears to resonate well with customers who value simplicity over the added functionality of competing devices.