This post summarizes what I think about when I refer to #digitalTransformation: What comes after smartphones? via @BenedictEvans | WHY IT MATTERS: Digital Transformation | Scoop.it

There’s an old saying that the first fifty years of the car industry were about creating car companies and working out what cars should look like, and the second fifty years were about what happened once everyone had a car - they were about McDonalds and Walmart, suburbs and the remaking of the world around the car, for good and of course bad. The innovation in cars became everything around the car. One could suggest the same today about smartphones - now the innovation comes from everything else that happens around them.