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20 years ago Apple seized music, and turned it into a lever for its broader business. It failed to do the same to TV, and lost control of music, but won massively in games, where it now makes more money than the entire global digital music industry. Now, perhaps, it’s looking at advertising. 
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The internet has changed the way we work, interact and learn with others across the world. How many people in the world are online, and how has this changed over time? Explore global and country-level data on internet access and technology.
Farid Mheir's insight:
WHY IT MATTERS: we take it for granted because 90% of the population in Canada has access to the Internet. This summary of facts about Internet adoption should make us all realize that: 1) the growth has been very fast 2) not everyone in the world has the same chance 3) newer technologies based on Artificial Intelligence, Internet of Things and soon AR/VR will leverage this infrastructure to deliver even more transformation
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Yes, we use data to make products more helpful for everyone. But we also protect your information.
Farid Mheir's insight:
WHY IT MATTERS: the future of privacy will be determined by Facebook, Google, Apple, Amazon, Baidu, etc. This article and others from the NYT dossier on privacy are must read to understand what privacy will mean in the future. Certainly not the "anonymity" that you have been told since childhood...
Hamza Yousaf's comment,
May 17, 2019 9:11 AM
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This chart shows a distribution of worldwide downstream traffic, by web application in 2018.
Farid Mheir's insight:
WHY IT MATTERS: I reported in 2015 that Netflix + YouTube accounted for 55% of web traffic. Their share is down only because the other streaming video services are growing. Also interesting from this chart that HTTP (good old web browsing), now only accounts for less than 10%. This means video is the medium of choice, cable TV is on it's way out (so expect more growth) and 5G mobile coverage will be in high demand when it becomes available soon... 2015 reference is here: http://fmcs.digital/blog/netflix-youtube-55-of-internet-traffic/
sales@thefutureof.report's curator insight,
October 20, 2018 7:34 AM
The future of Media requires more and better data infrastructure 
Obinna Odenigbo's curator insight,
October 23, 2018 2:51 AM
Incredible how video streaming is taking over the internet with Netflix in the first position and YouTube in third.
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"When you have rising monetization, rising growth and rising data collection, it drives a lot of regulatory scrutiny whether it’s related to data privacy, competition or safety in content."
Farid Mheir's insight:
WHY IT MATTERS: this is the annual presentation to level-set everyone on the Internet, mobile, ecommerce, cybersecurity, epayment, personalization, etc. She covers everything and shows that digital transformation is in full swing. Just WOW. Again.
Martin (Marty) Smith's curator insight,
December 19, 2018 8:15 AM
Meeker is as close to Nostradamus as we are likely to get.
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From
hbr
The diminishing effectiveness of conventional advertising and the rise of social media have led more and more brands to embrace content marketing. More and more companies are seeing themselves not just as advertisers, but as publishers, launching digital newsrooms, podcasts, and other forms of branded content in order keep their brands, perspectives, and value propositions in front of customers.
Farid Mheir's insight:
I wrote about this in the past numerous times and it is great to see HBR and others recognize this important trend: companies are sitting on huge amounts of information they can use to extract meaningful information and share it with their clients and employees to attract and retain them.
For example, look at jawbone and how they do it
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AWS Snowmobile is an exabyte-scale data transfer service used to move extremely large amounts of data to AWS. You can transfer up to 100PB per Snowmobile, a 45-foot long ruggedized shipping container, pulled by a semi-trailer truck. Snowmobile makes it easy to move massive volumes of data to the cloud, including video libraries, image repositories, or even a complete data center migration. Transferring data with Snowmobile is secure, fast and cost effective.
Farid Mheir's insight:
Moving large amounts of data to the cloud - petabytes and exabytes - would take years to do if transferred using networks and the Internet. Amazon provides its customers with dedicated and secure hard drives - they call snowballs - and truck - they call snowmobiles - to move the data from one data center to the next.
WHY THIS IS IMPORTANT There are limits to our network infrastructures and physical solutions often are required to migrate data to the cloud or digitize products. For example scanning paper files or converting books to digital ones often require specialized equipments in order to perform the work rapidly and cost effectively. Google had patented a book scanning equipment in order to create its Google books project in the past. I assume this same kind of innovation will start to happen in other fields as well. http://www.theverge.com/2012/11/13/3639016/google-books-scanner-vacuum-diy https://books.google.com/googlebooks/about/
More on this here: http://uk.businessinsider.com/amazon-snowmobile-truck-is-a-funny-for-real-product-2016-11
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The Customer Journey to Online Purchase: an interactive infographic that explores typical customer behavior to improve marketing programs.
Farid Mheir's insight:
useful tool provides insights on customer behavior in different industries. May be useful to help plan your digital interactions.
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This chart illustrates how interactions with branded content on Facebook correlate with reach.
Farid Mheir's insight:
This chart demonstrates that you have 86x more reach if you pay Facebook to promote your content, but only if that content generates interactions - likes, comments, shares, etc.
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Curated by Farid Mheir
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WHY IT MATTERS: the end of 3rd party cookies will impact advertising the most. This chart highlights the 50% of revenues that go to different players (including 15% unknown!). What irritates me most is the 7% to agencies that, unfortunately, seem to do very little to earn that amount in my experience...