WHY IT MATTERS: Digital Transformation

WHY IT MATTERS: the future of privacy will be determined by Facebook, Google, Apple, Amazon, Baidu, etc. This article and others from the NYT dossier on privacy are must read to understand what privacy will mean in the future. Certainly not the "anonymity" that you have been told since childhood...

WHY IT MATTERS: read this very detailed report that explains how political parties have used the Facebook data to create personalized messages and influence the election that led to the Brexit. Fascinating. Also read my posts on the data you leave behind - the data exhaust - that enables the creation of your digital twin: http://fmcs.digital/blog/digital-twin 

WHY IT MATTERS: this report from the ICO data privacy organization in the UK explains in their recent report how political parties and companies use your private data to create a digital twin profile to then target you during your Internet journeys with micro-targeted messages. Also read my post on the digital twin concept: http://fmcs.digital/blog/digital-twin 

WHY IT MATTERS: data that you post on Facebook or elsewhere is aggregated by political parties and retailers and governments and others to create a virtual profile of yourself - what I call the digital twin. See my post here for more on the digital twin: http://fmcs.digital/blog/digital-twin/ 

WHY IT MATTERS: this investigation on the heels of the Cambridge Analytica scandal shows how much data is being collected by political parties.

WHY IT MATTERS: ICO is the data protection organization in the UK. It provides a guide to your rights regarding data and privacy. Very useful and well done.

WHY THIS IS IMPORTANT

Big brother is watching and when it does you can gain tremendous insights into the behaviour of humans. I zoomed in on Montreal and the diagram is very clear about which run trails are most popular on the Mount Royal. On the dark side, of course, this means Strava performs some high level surveillance on us as we share our bike and run rides with their software.