WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation
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Curated by Farid Mheir
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State of Digital Media 2019 highl;ights the importance of a #CDP to unify customer data in a single location via @LUMAPartners

State of Digital Media 2019 highl;ights the importance of a #CDP to unify customer data in a single location via @LUMAPartners | WHY IT MATTERS: Digital Transformation | Scoop.it

LUMA is the leading investment bank focused on digital media and marketing. We provide strategic advice, proven M&A expertise, and extensive industry knowledge to optimize outcomes for our clients.

Farid Mheir's insight:

WHY IT MATTERS: a clever overview of the digital media world that highlights the importance of digital technology and in particular of unified customer data to break down silos. Very true indeed!

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Facebook DID influence the #Elections via @Mike_K_Spencer

Facebook DID influence the #Elections via @Mike_K_Spencer | WHY IT MATTERS: Digital Transformation | Scoop.it

It's hard to imagine, just twelve years ago, that the media would have been reduced to Facebook, degenerated into what we have today.

Farid Mheir's insight:

An interesting overview of the impact that social media, Facebook in particular may have had in the elections. Not sure if that is the case but for sure the world of media has evolved tremendously.

SofiJukeMari's curator insight, November 13, 2016 1:52 PM
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The foundations of Data Science: example of new book publishing using GitBook

The foundations of Data Science: example of new book publishing using GitBook | WHY IT MATTERS: Digital Transformation | Scoop.it
The Foundations of Data Science
Farid Mheir's insight:

I found this book reference on GitBook. It is the textbook for the class at UC Berkeley and provides not only great content for anyone interested in Data Science (visualization, prediction, etc.) but also for anyone interested in self publication. 

 

GitBook is similar to GitHub, the open source software code repository that pretty much everyone in the industry is using. It provides not only the technology to create and publish a book online or as an ebook but also the social network and collaboration features you'd expect in today's world. Book content can be consolidated from multiple authors, versioned and commented by a network of colleagues or clients.

Curated by Farid Mheir
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