WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation
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Curated by Farid Mheir
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Weekend read: 350 slides Mary Meeker’s 2017 internet trends report - eCommerce is killing traditional retail #1

Weekend read: 350 slides Mary Meeker’s 2017 internet trends report - eCommerce is killing traditional retail #1 | WHY IT MATTERS: Digital Transformation | Scoop.it

The most anticipated slide deck of the year is here. Key takeaways:

  • Global smartphone growth is slowing: Smartphone shipments grew 3 percent year over year last year, versus 10 percent the year before. This is in addition to continued slowing internet growth, which Meeker discussed last year.
  • Voice is beginning to replace typing in online queries. Twenty percent of mobile queries were made via voice in 2016, while accuracy is now about 95 percent.
  • In 10 years, Netflix went from 0 to more than 30 percent of home entertainment revenue in the U.S. This is happening while TV viewership continues to decline.
  • Entrepreneurs are often fans of gaming, Meeker said, quoting Elon Musk, Reid Hoffman and Mark Zuckerberg. Global interactive gaming is becoming mainstream, with 2.6 billion gamers in 2017 versus 100 million in 1995. Global gaming revenue is estimated to be around $100 billion in 2016, and China is now the top market for interactive gaming.
  • China remains a fascinating market, with huge growth in mobile services and payments and services like on-demand bike sharing. (More here: The highlights of Meeker's China slides.)
  • While internet growth is slowing globally, that’s not the case in India, the fastest growing large economy. The number of internet users in India grew more than 28 percent in 2016. That’s only 27 percent online penetration, which means there’s lots of room for internet usership to grow. Mobile internet usage is growing as the cost of bandwidth declines. (More here: The highlights of Meeker's India slides.)
  • In the U.S. in 2016, 60 percent of the most highly valued tech companies were founded by first- or second-generation Americans and are responsible for 1.5 million employees. Those companies include tech titans Apple, Alphabet, Amazon and Facebook.
  • Healthcare: Wearables are gaining adoption with about 25 percent of Americans owning one, up 12 percent from 2016. Leading tech brands are well-positioned in the digital health market, with 60 percent of consumers willing to share their health data with the likes of Google in 2016.
Farid Mheir's insight:

WHY THIS IS IMPORTANT

This is an annual bag of goodies.

Highlight #1: retail stores are closing at record pace while Amazon opens stores. This is such a huge trend because it transforms stores from a mini-warehouse into something else: a destination for experience, service, and training. Think Apple store with the highest sales per square foot, genius bar, classes and a showroom. Amazon has pushed its Amazon GO, no lines, no registers concept and it is rolling it out slowly. This is just the beginning...

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10 urgent actions to take #today to remain in control of your digital life @fmheir #PrivacyAware 

10 urgent actions to take #today to remain in control of your digital life @fmheir #PrivacyAware  | WHY IT MATTERS: Digital Transformation | Scoop.it

In this post I share 10 urgent actions that must be taken immediately to manage, secure and protect your digital-moi.

Digital-moi is a unique concept that I have developed since 2013, centered on the impact that digital technologies have on our lives and the need to protect our digital self. Read more about it in this introduction post “We all have a digital twin“. This post is a complement to the conference “digital-moi.com: how to manage and protect your digital self“.

Farid Mheir's insight:

This is Data Privacy Weekend and I recommend you take time this Sunday morning to read through the actions in this blog post and put at least once in practice right now - my recommendation is #4

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Forrester Predictions 2015: most brands will underinvest in mobile

Forrester Predictions 2015: most brands will underinvest in mobile | WHY IT MATTERS: Digital Transformation | Scoop.it

2015 MObiLe PRediCTiONs: feW fiRMs WiLL eMbRaCe The MObiLe MiNd shifT

Mobile reached a tipping point in 2014 as it solidified its position as one of the most disruptive technologies for businesses in decades. Not since the advent of the Internet has a technology forced businesses to completely rethink how they win, serve, and retain customers. Forrester believes that in the future, the new competitive battleground will be the mobile moment. Why? Consumers expect to engage with brands to get any information or service they desire, immediately and in context. Today, 18% of US online consumers have this expectation, while 30% are in the midst of a transition to this mind shift.1 This revolution is taking place quickly around the world: Forrester forecasts that 42% of the total population globally will own a smartphone by the end of 2015.2 Forrester also believes that in 2015, the gap will increase between marketing leaders who re-engineer their businesses to deliver valuable mobile moments and the majority of marketing executives, who will continue to take a myopic approach by considering mobile as just another digital channel.


Leaders Will Re-engineer businesses To deliver Mobile Moments

Next year, we expect smart marketers to shift their focus away from mobile apps and instead re-focus their sights on first-party data; privacy; analytics; brand experiences; and the broader digital business transformation underway and the role mobile will play in it. Mobile-shifted marketers will strive to build valuable mobile moments that extend beyond mobile phones, apps, and websites and will depend heavily on massively responsive data services and systems of engagement internally.  

Farid Mheir's insight:

I don't like predictions but this article is a bit different as it lays down "actions for marketers" - and they also apply to other groups in organizations, especially IT and CIO.


WHY THIS IS IMPORTANT

Mobile cannot be an afterthought and still requires a lot of care to execute properly. Forrester also raises some very interesting examples such as: "Mobile-enabled business models will disrupt the value chains of entire industries. AliveCor’s $199 heart monitor, plus a mobile phone, offers a $4.99 alternative to the $200 to $300 price tag of a traditional cardiogram, in addition to extending the service to those consumers without access to medical facilities."

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Curated by Farid Mheir
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