WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation
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Curated by Farid Mheir
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Programmatic & Digital Media Monetization Primer #advertising #eBook provides overview of problems and solutions via @dumas0606 @m32connect

Programmatic & Digital Media Monetization Primer #advertising #eBook provides overview of problems and solutions via @dumas0606 @m32connect | WHY IT MATTERS: Digital Transformation | Scoop.it

This eBook will bring you up to speed on all things “programmatic,” including: the key actors and various ad formats that continue to unfold; different types of technological platforms and associated privacy considerations; and, measurement and pricing strategies that can help you to get ahead of your competition.

Farid Mheir's insight:

WHY IT MATTERS:  programmatic ads on the web is the new trend, accounting for 25% of all ads you see online. This primer provides an amazing overview of the issues, technologies and privacy compliance requirements. Must read.

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Internet privacy: Jumbo & disconnect.me, 2 apps that protect you from your apps via @TheGuardian

Internet privacy: Jumbo & disconnect.me, 2 apps that protect you from your apps via @TheGuardian | WHY IT MATTERS: Digital Transformation | Scoop.it

Jumbo, an app for iOS and Android, launched in 2019 with the promise that it would cut through some of that confusion. The offer was simple: download the app, check a few boxes and it would automatically lock down your privacy settings on platforms including Facebook, Google, Twitter and Amazon. Rather than having to hunt down every individual preferences screen and decipher which settings were innocuous and which were merely deliberately phrased to sound innocuous, the app would do it for you.

Farid Mheir's insight:

WHY IT MATTERS: privacy is very important but it seems that the cure remains difficult. I have not tried Jumbo yet - I will - just to see what I will loose by being more private...

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Here’s a Long List of Data Broker Sites and How to Opt-Out of Them via @VICE

Here’s a Long List of Data Broker Sites and How to Opt-Out of Them via @VICE | WHY IT MATTERS: Digital Transformation | Scoop.it

How to get off of people search sites like Pipl, Spokeo, and WhitePages.

Farid Mheir's insight:

WHY IT MATTERS: protecting privacy is a difficult task, sometimes an impossible one. Case in point this long list of sites you have to go through to opt-out or delete your data. We need a better solution...

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Google rolls out Password Checkup and Cross Account Protection as a chrome extension that everyone should install and use via @google #security #privacy

Google rolls out Password Checkup and Cross Account Protection as a chrome extension that everyone should install and use via @google #security #privacy | WHY IT MATTERS: Digital Transformation | Scoop.it

We’re rolling out two new features, Password Checkup and Cross Account Protection, to keep your information safe beyond Google’s sites and apps.

Farid Mheir's insight:

WHY IT MATTERS: this simple extension will inform you when your user-password has been stolen - prompting you to change your password or take action. Must have for everyone.

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How to remain completely #anonymous and hidden #online

How to remain completely #anonymous and hidden #online | WHY IT MATTERS: Digital Transformation | Scoop.it
These are the steps you can take and the tools you'll need to remain anonymous and hidden online. Tor, VPN, burner emails, encryption, bitcoin, etc.
Farid Mheir's insight:

WHY THIS IS IMPORTANT

Discusses different solutions to remain anonymous online, from TOR to bitcoins.

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More reasons to enable #2FA 2 factor authentication, never reuse #password & register to @HaveIbeenPwned

More reasons to enable #2FA 2 factor authentication, never reuse #password & register to @HaveIbeenPwned | WHY IT MATTERS: Digital Transformation | Scoop.it
The short version: I'm loading over 1 billion breached accounts into HIBP. These are from 2 different "combo lists", collections of email addresses and passwords from all sorts of different locations. I've verified their accuracy (including my own record in one of them) and many hundreds of millions of the
Farid Mheir's insight:

WHY THIS IS IMPORTANT

Pretty much your whole life is online and digitize today. Your only protection from crooks is strong passwords that you never reuse. This article provides in depth discussion on the millions of passwords that are being sold for few dollars on the dark web. It should help you understand why this is important and what to do to be more secure.

argonapproach's comment, May 8, 2017 6:09 AM
good
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The Complete Guide to Ransomware Protection

The Complete Guide to Ransomware Protection | WHY IT MATTERS: Digital Transformation | Scoop.it
Worried about new ransomware attacks infecting your systems? Learn how ransomware works + get tips to block ransomware and deal with ransomware recovery.
Farid Mheir's insight:

Amazing reference concerning ransomware: what they are, trends, recommendations, etc. Very well done, very useful.

culturesoinker's comment, January 27, 2017 2:33 AM
nice
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Floodwatch browser extension #crowdsource #ads you see to build massive DB of what advertizers know about you2

Floodwatch browser extension #crowdsource #ads you see to build massive DB of what advertizers know about you2 | WHY IT MATTERS: Digital Transformation | Scoop.it

Floodwatch is a Chrome extension that tracks the ads you see as you browse the internet. It offers tools to help you understand both the volume and the types of ads you’re being served during the course of normal browsing, with the goal of increasing awareness of how advertisers track your browsing behavior, build their version of your online identity, and target their ads to you as an individual. We want to assemble the largest amount of advertising data we can— and then not give it to the advertisers.

Farid Mheir's insight:

WHY THIS IS IMPORTANT

Knowing what information is captured about you, stored and the digital profiles that is created behind the scenes as you browse the web is a first step in regaining control over our digital twin so we can have better digital lives.

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Why #AdBlockers May be as Bad as the #Ads they are blocking: they need to make $$ using ads+tracking

Why #AdBlockers May be as Bad as the #Ads they are blocking: they need to make $$ using ads+tracking | WHY IT MATTERS: Digital Transformation | Scoop.it
For publishers and advertisers, Internet ad blockers are a scourge. But the blockers also have to pay the bills.
Farid Mheir's insight:

WHY THIS IS IMPORTANT

Surveillance is part of the web browsing experience mostly due to ads and social beacons. Trying to block them off not only degrades the user experience but may not provide the expected benefits as it may provide a different type of surveillance. Ad blocking does not appear to be the solution after all. So what can provide more privacy when surfing the web? The question remains open.

Jean-Marie Grange's comment, December 20, 2016 1:12 PM
Maybe one solution would be for content publishers to offer the choice of paying a fair amount for ad-free content... http://sco.lt/7CrAVl
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Onfido: startup that provides #Identity #Verification and Background Checks

Onfido: startup that provides #Identity #Verification and Background Checks | WHY IT MATTERS: Digital Transformation | Scoop.it
Onfido delivers next-generation background checks, helping the world’s most innovative businesses verify anyone, anywhere.
Farid Mheir's insight:

AI and Big Data are being applied to identity verification by a startup that has received 25M in funding and is poaching employees from Google.

 

WHY THIS IS IMPORTANT

AI and other techniques will provide enhance capabilities to deter theft and privacy violations. They will become essential tools in digital transformation of businesses. For example, UBER is using Onfido to verify that people are who they claim they are, thus making their service better able to curb credit card theft, and protect drivers by ensuring their passengers can be tracked is they behave inappropriately. 

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Have I been pwned? Check if your email has been compromised in a data breach

Have I been pwned? Check if your email has been compromised in a data breach | WHY IT MATTERS: Digital Transformation | Scoop.it
Have I been pwned? allows you to search across multiple data breaches to see if your email addresses has been compromised.
Farid Mheir's insight:

Brilliant idea: a website that gathers all the stolen emails and private information, then warns you if your email shows up on one of these lists. Essential tool. Use it now.

clapnotice's comment, September 26, 2016 5:10 AM
Its tremendous :)
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Five Best Password Managers @lifehacker

Five Best Password Managers @lifehacker | WHY IT MATTERS: Digital Transformation | Scoop.it

A while ago, all it took to be a great password manager was to keep your passwords in an encrypted vault. Now the best password managers give you the option to sync or keep them local only, change web passwords with a click, log in to sites for you, and more. This week, we're looking at five of the best options.

Farid Mheir's insight:

Whichever you select, use a password manager. Do it now.

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How to Survive Without using Google, Slack, Dropbox and other cloud services

How to Survive Without using Google, Slack, Dropbox and other cloud services | WHY IT MATTERS: Digital Transformation | Scoop.it

Surfer en toute liberté, c'est possible! Il existe des alternatives aux Gmail, Slack et autres Dropbox, qui collectent vos données en échange de leurs services. Guide pas à pas pour reprendre le contrôle.

Farid Mheir's insight:

(in french)

Afraid that Google and others know too much about you? Want to know how to live and work outside of the major tools and solutions? This blog post offers a list of solutions to help you do just that.

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OpenBR : Open Source Biometric Recognition paves the way for wide adoption

OpenBR : Open Source Biometric Recognition paves the way for wide adoption | WHY IT MATTERS: Digital Transformation | Scoop.it

Open Source Biometric Recognition

A communal biometrics framework supporting the development of open algorithms and reproducible evaluations.

Farid Mheir's insight:

Face recognition, gender detection, and age estimation are all now possible with this open source suite of software code. This should pave the way for wide adoption in all kind of applications, from retail store security cameras to hand held camera devices such as the narrative camera or others. I can think of so many use cases - both good and bad - where this technology can be deployed. Just a question of time...

 

http://getnarrative.com/

https://www.indiegogo.com/projects/parashoot-smart-wearable-video-mini-hd-camera 

http://www.getperfectmemory.com/ 

 

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Best #password managers for PCs, Macs, and mobile devices

Best #password managers for PCs, Macs, and mobile devices | WHY IT MATTERS: Digital Transformation | Scoop.it
10 local and cloud-based contenders make passwords stronger and online life easier for Windows, OS X, iOS, Android, BlackBerry, and Windows Phone users
Farid Mheir's insight:
Great review of essential tools in everyone's computer and mobile phone.WHY THIS IS IMPORTANTStrong password are our only protection for our digital lives and yet to many people still rely on simple and easy to guess ones. I wrote about this many times before http://www.scoop.it/t/digital-transformation-of-businesses?q=password, and this article provides links and ratings for different solutions on the market.And by the way, when possible, always turn on two-factor authentication : see http://sco.lt/6DAZgv
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