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For publishers and advertisers, Internet ad blockers are a scourge. But the blockers also have to pay the bills.
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Scooped by Farid Mheir |
Scoop.it!
Why #AdBlockers May be as Bad as the #Ads they are blocking: they need to make $$ using ads+tracking
Jean-Marie Grange's comment,
December 20, 2016 1:12 PM
Maybe one solution would be for content publishers to offer the choice of paying a fair amount for ad-free content... http://sco.lt/7CrAVl
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WHY THIS IS IMPORTANT
Surveillance is part of the web browsing experience mostly due to ads and social beacons. Trying to block them off not only degrades the user experience but may not provide the expected benefits as it may provide a different type of surveillance. Ad blocking does not appear to be the solution after all. So what can provide more privacy when surfing the web? The question remains open.