WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation
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Curated by Farid Mheir
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Leaked Documents Show Uber’s Cost Structure and 10% margin in best cities

Leaked Documents Show Uber’s Cost Structure and 10% margin in best cities | WHY IT MATTERS: Digital Transformation | Scoop.it
FOXBusiness.com has obtained leaked documents that Uber is using to persuade investors to participate in its Uber China financing.
Farid Mheir's insight:

Insights into the cost and revenues of Uber car service business.


WHY IS THIS IMPORTANT

It provides a benchmark and insight into this new business of technology-based car service business.

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How to Spy on Your Competition

How to Spy on Your Competition | WHY IT MATTERS: Digital Transformation | Scoop.it


Marketers want to know what their competition is up to. Setting up Google Alerts and following your competitor's Twitter feed can get you only so far, and the old "hide your badge trick" at tradeshows is just annoying. Does it ever work... or does it just arouse suspicion? So what's the best way to gather competitive intelligence? Some of the information you want is not public. Other information is just hard to find and takes some work. Luckily, with the troves of information now online, plus some new tools, it's never been easier.

Farid Mheir's insight:

some good links of tools to get you going on the competitive intelligence track.

Curated by Farid Mheir
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