WHY IT MATTERS: Digital Transformation

WHY IT MATTERS: this list of technology questions for 2022 feels like an answer to the question "what is digital disruption?".

We have reached a moment in time where old technologies - eCommerce or videoconferencing for example - are finally breaking into established industries. And the impact, at scale, cannot be found in technology but rather in every single industry it disrupts.

Very thoughtful piece, very good questions.

WHY IT MATTERS: a great new overview of the digital transformation (my words), with fact-based data-full slides. I especially like everything about eCommerce in there which will become reference for me in coming months. I extracted just one striking illustration of the wide variation of eCommerce penetration depending on industry. This chart highlights how different the digital transformation strategies must be in the toys&games industry vs the grocery industry. Love it. Many more in the full presentation.

WHY IT MATTERS: this is by far the best review of Amazon GO stores to date. More important is the description of the R&D process, with its hits and misses, failure to deliver, etc. Underlying it all it is a testament to the relative efficiency of conventional supermarkets and convenience stores: large space, racks of products, a checkout counter and as little as 1 person paid minimum wage to pack the shelves and take payment. Technology has a long way to go to be that cost effective. Then again, it is experiments like these that push the limits of what's possible and make the technology readily available to reach the tipping point at which time everything falls into place...

WHY IT MATTERS: the report is not available for free but the 42 slide summary is a great overview of key trends that are presented with observations and outcome.

WHY IT MATTERS: when I ask about what the "store of the future" looks like I often get descriptions of a robot-filled location with huge displays and computer kiosks. In fact the trend is to HIDE the technology to make the store experience more and more about what you had when you visited the general store of the past. Walk in and speak to an employee that is very knowledgeable about you, your needs and the products they have to sell. The only difference is that this knowledge comes from AI, cameras, sensors, and all kind of technologies that support and enhance the retail employee to make you believe they know you and their products. THAT is the magic of the store of the future. Get used to it.

WHY IT MATTERS: we hear too much about AI with many experts fighting hard to make the difference between AI, machine learning and deep learning. My summary is that AI is a long way in the future but that machine learning impacts will be well within my lifetime - 10 to 25 years from now. This is what I prepare my customers for in my strategic plans.

WHY IT MATTERS: this is quite useful framework to help guide the strategic planning process and measure its progress.

WHY IT MATTERS: this is the annual presentation to level-set everyone on the Internet, mobile, ecommerce, cybersecurity, epayment, personalization, etc. She covers everything and shows that digital transformation is in full swing. Just WOW. Again.

WHY IT MATTERS: many retailers say "AI is not for us, all we have to do is offer great customer service in store and all will be good". This study shows that the impact of AI and analytics will be material for those that adopt it. And may mark the beginning of the end for those that do not embrace this digital transformation.

WHY IT MATTERS: if you are a retailer Amazon is your competitor. How are you going to compete with it if all you do is have a mediocre website, little social media presence, after-thought eCommerce? Well today you have to include AI in the mix because otherwise all your other efforts will be useless.

WHY IT MATTERS: I've used the electricity metaphor many times before to explain the digital transformation potential impact on businesses. Jezz Bezos here gives us a great presentation that I believe also applies to more current technologies that are artificial intelligence and the blockchain. Well invested 15min video (or 7.5min at 2x speed ;-)

WHY THIS IS IMPORTANT

This is an annual bag of goodies.

Highlight #1: retail stores are closing at record pace while Amazon opens stores. This is such a huge trend because it transforms stores from a mini-warehouse into something else: a destination for experience, service, and training. Think Apple store with the highest sales per square foot, genius bar, classes and a showroom. Amazon has pushed its Amazon GO, no lines, no registers concept and it is rolling it out slowly. This is just the beginning...

WHY THIS IS IMPORTANT

This in-depth report by NY Times demonstrates clearly the impact of digital transformation. What remains are service level jobs that computers or robots cannot perform. Yet. 

A sobering - mandatory - read for our kids.

Very proud to share an article I recently co-authored on CloudRaker blog with Simon Hudson. It sheds lights into the potential impacts that AI will have on retail stores.

A must read ;-)

Take a minute to watch the video. This is the future of retailing.

WHY THIS IS IMPORTANT

Amazon has disrupted many industries with its online business. Recently, as other digital leaders have done, Amazon is trying to bring digital revolution in the world to blend our physical and digital experiences - think Google self driving cars, Starbuck mobile phone payment and geofencing app, Apple stores that are more showrooms and help centres than stores because eCommerce is there to fulfill orders to your door, etc.

Amazon has been focussed on grocery for the past 10 years to use this weekly recurring, low cost, high volume shopping trip to the supermarket as its pathway to bring digital into the real world and blend it with online e-commerce.

With Amazon Fresh for examples they have been busy putting trucks on the road to deliver groceries to your door overnight with minimal costs. Why grocery? Because its high volume guarantees that trucks will be on the road everyday in all areas. And once trucks are running around carrying groceries they can also bring other items - books, TVs, etc. - at little or no cost, effectively making FedEx irrelevant or at least giving Amazon huge negotiation power.

I wrote about this in many blog posts, just see here: http://www.scoop.it/t/digital-transformation-of-businesses?q=amazon 

Here with Amazon GO, it addresses some of the major pain points of customers in grocery stores: waiting in line at the cash register. As they've done online, Amazon focusses on its customer issues to smash them or make them so irrelevant that they are not issues anymore. See "amazon secret sauce" for insights on this: http://sco.lt/979c4P

Take Amazon Prime for example. It addresses the delivery fee issue: we do not want to have to pay for delivery. So they make it a non issue, providing 2-day delivery for free for an annual fee. Side effect: if you've paid for prime, then you spend up to 5x more at Amazon (300$ annually for average client, 1500$ for prime member), basically becoming a loyal shopper. Wow.

Back to Amazon GO and why it is important. The grocery industry has not seen a major disruption since Costco started top sell grocery in bulk format years ago - grocers ost 10% market share with that new player in the field. But today, grocery stores are the same, the layout is the same, the process is the same than it was 50 years ago. There has been little or no innovation in stores recently (last one may be the barcode in 1970s) but GO shows that there may be a perfect storm of technologies that combine to make physical stores transformation a reality:

1- mobile phones are on every customer back pocket;

2- electronic payment is everywhere, making cash almost irrelevant;

3- loyalty programs and big data allows retailers unprecedented customer knowledge and forecasting trends;

4- artificial intelligence enables real-time image analysis, feature detection, and robotic improvements.

From the concept store video and the Amazon description, all that GO is doing is applying these new technologies on a new problem set: adding and removing items to shopping basket and speeding the checkout process.

Of course, at the end of the day, the winner will not be the grocer with the best technology. It will be the one with the lowest prices and the best selection (best marketing and customer service won't hurt either). On those fronts (price & selection) Amazon GO faces huge headwinds from established grocers that have long standing relationships with suppliers and way more volume than Amazon. But it does not mean Amazon cannot provide customers with a more enjoyable, easy, fast experience - especially to millennials - which may give GO 5% or 10% of the market (the "good" 5% by the way, those that spend more and spend on higher margin items) from established retailers. And this will hurt established grocers like hell.

Also see the analysis from business insider here: http://www.businessinsider.com/amazon-go-grocery-store-future-photos-video-2016-12/ 

and the plans for Amazon to open up to 2000 store in the future if GO concept works: http://www.businessinsider.com/amazon-2000-grocery-stores-10-years-2016-10