WHY IT MATTERS: Digital Transformation

Perfect Sunday morning reading which is guaranteed to make you reflect and ponder for the next weeks. The article is a typical New Yorker one, very well researched and written. So captivating that it got me to start reading the book which appears to be as captivating and surprisingly easy to read and understand. I love those finds and have the feeling this book will be the best complement to "Singularity is Near" and "On Intelligence" that I wrote about in the past.

- book "singularity is near": http://fmcs.digital/blog/singularity-is-near-an-essential-read-to-understand-why-technology-evolves-so-fast/ 

- book "on intelligence": http://fmcs.digital/blog/on-intelligence-mustread-to-understand-frontal-cortex-architecture-what-makes-us-intelligent/ 

- article "Why the future does not need us": http://fmcs.digital/blog/why-the-future-doesnt-need-us-a-reminder-that-ai-may-have-a-bad-side-via-wired/ 

- related posts: http://www.scoop.it/t/digital-transformation-of-businesses/?tag=Singularity+is+Near 

An article that reminds us that software is everywhere and that all companies should focus on making this trend part of their strategic plan.

WHY IS THIS IMPORTANT?

The article focusses on 2 key elements: timing and focus. These are essential as not all industry move at the same speed. Case in point: book sales and grocery. Probably two ends of the spectrum, book sales have moved to online early and in a big way. Grocery: not so much. Actually, not yet. Because we all know it is coming, we will buy our staple grocery cans from a website in the coming years. Question is when.

And when this happens, when customers are ready and retailers find a way to remain profitable even when they do more work, then it will become a game of choosing the right products at the right price. Same as today. But with a different distribution channel. Focus will remain being a great grocer, not a great technology company. Or will it?