WHY IT MATTERS: Digital Transformation
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WHY IT MATTERS: Digital Transformation

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Survey of Quebec households confirms predictions we've heard since 2000: digital is #mobile for everything (web, #ecommerce, games, videos, ...) @atn_ulaval @cbourget 

Survey of Quebec households confirms predictions we've heard since 2000: digital is #mobile for everything (web, #ecommerce, games, videos, ...) @atn_ulaval @cbourget  | WHY IT MATTERS: Digital Transformation | Scoop.it
From transformation-numerique.ulaval.ca - January 27, 2022 8:16 AM

La popularité des services payants de visionnement en ligne a dépassé pour une première fois celle des services de télévision par câble ou fibre optique dans les foyers québécois. L’enquête intitulée Portrait numérique des foyers québécois révèle en effet que 71 % des adultes québécois sont abonnés à au moins un service payant de visionnement en ligne tel Netflix, Amazon Prime ou Disney+ alors que 66 % sont abonnés à un service de télévision par câble ou fibre optique. L’enquête rapporte que le taux d’abonnement à un service de télévision par câble ou fibre optique a diminué de 6 points de pourcentage au cours de la dernière année et de 13 points de pourcentage depuis 2018.

Farid Mheir's insight:

WHY IT MATTERS: useful survey from ATN on digital adoption in QUEBEC. For context (and a good laugh) see this presentation from Sergei Brin of Google in 2000 at Wireless World.

https://www.wired.com/2014/05/brin-mobile-2000/ 

This was the basis for their acquisition of Rubin in 2005.

https://en.wikipedia.org/wiki/Andy_Rubin

 

Interesting question: what technology are we hearing about today that will actually be everywhere in 20 years? blockchain? VR? AR? metaverse? quantum? Pretty tough to predict. I put my money on blockchain + AR.

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Look back at #eCommerce in 2021 by @AdobeCommerce provides useful links

Look back at #eCommerce in 2021 by @AdobeCommerce provides useful links | WHY IT MATTERS: Digital Transformation | Scoop.it
From magento.com - January 21, 2022 6:18 PM

With the table thus set for the continued importance of online shopping, it’s an ideal time to start planning your annual eCommerce strategy. Our recommendation is that whether you experienced success in 2021 or need to go back to the drawing board, the road to improvement lies in effectively using the experiences and data of the previous year.

Farid Mheir's insight:

WHY IT MATTERS: a biased look back at eCommerce in 2021 by Adobe. Nevertheless useful for all the links in the post.

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2021 #RetailTech - stores will include #liveStreamShopping studios as the stores becomes less of a warehouse and more of a #hyperlocal destination and a broadcast center for the web via @PerchExper...

2021 #RetailTech - stores will include #liveStreamShopping studios as the stores becomes less of a warehouse and more of a #hyperlocal destination and a broadcast center for the web via @PerchExper... | WHY IT MATTERS: Digital Transformation | Scoop.it
From www.perchinteractive.com - May 4, 2021 2:46 PM

We won’t just connect the local online shopper to the local store, but also the local store to the online shopper. Content will increasingly become hyperlocal. Beauty Counter last month announced it was opening a live streaming studio in the back of its retail shop, clever use of retail space in a real estate market desperately looking for new uses of it.

Farid Mheir's insight:

WHY IT MATTERS: makes sense, turn your store into a broadcast studio and use your personnel to liveStreamShop to clients on the web and serve customers that drop in locally. The store reclaims a purpose, from a mini-warehouse to a service destination and broadcast center. This will require high bandwith, wifi or 5G and clienteling tools for vendors to answer client's questions about products, service or their orders. Fun times ahead.

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Survey finds companies struggle with #omnichannel as content is often siloed in different websites and solutions - What they call the digital innovation gap

Survey finds companies struggle with #omnichannel as content is often siloed in different websites and solutions - What they call the digital innovation gap | WHY IT MATTERS: Digital Transformation | Scoop.it
From www.contentful.com - October 15, 2020 12:46 PM

The industry’s largest-ever survey of CMS users reveals which technology drives greater business results.

Farid Mheir's insight:

WHY IT MATTERS: sharing content across different websites, eCommerce, in-store displays and new devices (ie. Alexa, siri) is difficult. This survey provides insights into the reasons why sharing is difficult. Be aware this is biased towards headless CMS, but the conclusions appear valid IMHO.

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alishbachohan4@gmail.com's comment, October 19, 2020 1:39 AM
Visit - https://bit.ly/37eq30K
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Digital in 2020: Social Media Marketing & Management Dashboard via @hootsuite @wearesocial

Digital in 2020: Social Media Marketing & Management Dashboard via @hootsuite @wearesocial | WHY IT MATTERS: Digital Transformation | Scoop.it
From hootsuite.com - April 14, 2020 8:21 AM

Comprehensive data and expert insights on the state of the internet, mobile devices, social media, and ecommerce.

Farid Mheir's insight:

WHY IT MATTERS: all the stats you want about the web, split into categories and *regions*. Great reference.

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namgano's comment, April 14, 2020 12:37 PM
Đông trùng hạ thảo làm tăng cường công năng của tuyến thượng thận, cải thiện được chức năng thận, nâng cao năng lực miễn dịch, kháng khuẩn, kháng virus, chống ung thư và chất phóng xạ.
https://namgano.com/
carole MARTY's curator insight, April 15, 2020 4:28 AM
incontournable
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Global State of #Mobile by @Comscore conclusions: 1) don't build an app for your business as people likely will not find it or download it but 2) your presence on mobile is essential so have respon...

Global State of #Mobile by @Comscore conclusions: 1) don't build an app for your business as people likely will not find it or download it but 2) your presence on mobile is essential so have respon... | WHY IT MATTERS: Digital Transformation | Scoop.it
From www.comscore.com - November 18, 2019 8:16 AM

Audiences around the world are shifting their behaviors to be more mobile-oriented than ever before. But what are the underlying dynamics driving mobile media and app activity amongst consumers?

Farid Mheir's insight:

WHY IT MATTERS: mobile first is a reality, especially if you sell online, so you have to be mobile friendly and present. However, building an app is not a wise investment it seems anymore as people don't know how to find/discover new apps and only 32% download apps to their phone. My conclusion: make sure your technologies and designs are mobile friendly and embed your content in a s many popular mobile apps as possible - Facebook, Amazon of course but also others, see in the report.

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16 ways to improve #personalization in #retail via @BCG

16 ways to improve #personalization in #retail via @BCG | WHY IT MATTERS: Digital Transformation | Scoop.it
From www.bcg.com - August 21, 2019 7:55 AM

Customers expect a personalized shopping experience. All retailers—even leaders—must advance their capabilities to deliver it.

Farid Mheir's insight:

WHY IT MATTERS: there are things you can do at every level of maturity to improve personalization.

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