The Direct-to-Consumer Playbook from @Feedvisor suggests that every brand needs an @Amazon strategy - I agree and it should expand to all #marketplaces #lepanierbleu | WHY IT MATTERS: Digital Transformation | Scoop.it
From fv.feedvisor.com - August 6, 2020 8:41 AM

D2C brands can scale tremendously fast by capitalizing on
technology, shifts in consumer buying patterns and behaviors,
social engagement, and the experience economy.
D2C industry trailblazers have mastered the art of storytelling,
experiential in-store testing and showrooming, consumer
engagement, and creative digital advertising.
Once you have established a sound D2C operation, you should
build a holistic Amazon strategy to generate incremental
product exposure, demand, sales, and profits.