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WHY IT MATTERS: Digital Transformation
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Curated by
Farid Mheir
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In 2018 I somewhat innocently bought very expensive coffee (Nespresso capsules) online from Ebay. What followed was a series of unexpected additional packages from the manufacturer Nespresso and a lurking suspicion that something had gone terribly--if not criminally--wrong as a result of my purchase. This talk chronicles the obnoxious amounts of obsessive research and tracking that became my new hobby--stalking Nespresso fraudsters and my decidedly non-technical attempts at developing a generic search profile and reporting the fraudsters to anyone who would listen, to include : the persons whose identities had been stolen, Nespresso, Ebay, and the FBI. Ultimately I just ended up with a LOT of coffee; a lingering sense that I had committed several crimes; and no faith left in humanity.
Farid Mheir's insight:
WHY IT MATTERS: a short and entertaining video on triangulation fraud in eCommerce websites. If you buy online listen to this. If you sell online, this is the kind of crap you have to deal with. 
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"When you have rising monetization, rising growth and rising data collection, it drives a lot of regulatory scrutiny whether it’s related to data privacy, competition or safety in content."
Farid Mheir's insight:
WHY IT MATTERS: this is the annual presentation to level-set everyone on the Internet, mobile, ecommerce, cybersecurity, epayment, personalization, etc. She covers everything and shows that digital transformation is in full swing. Just WOW. Again.
Martin (Marty) Smith's curator insight,
December 19, 2018 8:15 AM
Meeker is as close to Nostradamus as we are likely to get.
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Floodwatch is a Chrome extension that tracks the ads you see as you browse the internet. It offers tools to help you understand both the volume and the types of ads you’re being served during the course of normal browsing, with the goal of increasing awareness of how advertisers track your browsing behavior, build their version of your online identity, and target their ads to you as an individual. We want to assemble the largest amount of advertising data we can— and then not give it to the advertisers.
Farid Mheir's insight:
WHY THIS IS IMPORTANT Knowing what information is captured about you, stored and the digital profiles that is created behind the scenes as you browse the web is a first step in regaining control over our digital twin so we can have better digital lives.
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Download the 2014 PCI Report from Verizon for the latest on data
Farid Mheir's insight:
PCI-DSS is an essential international standard that verifies that merchants and service providers are appropriately protecting credit card data. Easy to implement, it remains mind blowing how companies can fail to fully comply. Essential reading for anyone in the ecommerce field.
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Curated by Farid Mheir
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WHY IT MATTERS: amazing reference to understand the most common hacks in digital: SQL injection, cross-site scripting and many more. A reference to bookmark.