A handful of purchases can unmask an anonymous credit card record
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Peter Azzopardi's curator insight,
April 18, 2014 6:54 PM
Homomorphic encryption allows data to be processed in an encrypted form so that only the end user can access it in a readable form. So far it has been too demanding for normal computers to handle. |
Curated by Farid Mheir
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The article describes MIT research that proves anonymous data provides sufficient information to identify you when merged with location, date and other purchase data. There is no privacy when Big Data is mined.
Compare this with previous posts on the subject http://www.scoop.it/t/digital-transformation-of-businesses?tag=Privacy
or this specific post about a German politician life exposed via his cell phone location data http://sco.lt/7shPsH