Consumers are more willing to share personal data in exchange for better item recommendations when shopping within product categories that feature more complex and customizable items
Farid Mheir's insight:
WHY IT MATTERS: seems you can get away asking for very personal info if it is perceived as useful in the shopping process.
The overwhelming majority of households plan to keep paying for their shopping program memberships over the next year; many of the programs will retain 85% or more of their memberships
Farid Mheir's insight:
WHY IT MATTERS: membership programs are popular and this report provides a number of good reference numbers.
"Everything that should be happening over a five-, 10-year period is happening now," said PeteMadden, a director with AlixPartners. "It's a rethink, it's expensive, and it's on top of expense that has already happened."
Farid Mheir's insight:
WHY IT MATTERS: everything in this article rings true, from the high cost of omnichannel and especially returns, to the opportunities that remain of having a physical store. The conclusion: you have to change processes, resource allocation and technology to make omnichannel work.
API usage, and the need to govern it, is increasing rapidly driven by remote working, platforms, ecosystems, innovations, digital transformations and regulations. Application leaders should use this Magic Quadrant to find the right API life cycle management vendor for their organization’s needs.
Farid Mheir's insight:
WHY IT MATTERS: integrating different systems, especially in the context of cloud-based SaaS solutions, has become the biggest requirement of large system developments in recent digital transformation. For example, it is now common to connect eCommerce systems with CRM, ERP, web and marketing automation solutions. Some come already pre-integrated via extensive marketplaces like that of Shopify. Other solutions and platforms merely expose their API and let others do the connexion. This is where API management becomes essential. Other use case exist.
As with most Gartner MQ, skip the reviews and jump to the market overview and criterias to find out what should be considered in your API tool selection.
Our latest AI advancements represent fundamental building blocks that could power entirely new future shopping experiences.
Facebook AI is on a quest to build the world’s largest shoppable social media platform, where billions of items can be bought and sold in one place.
As a key milestone toward this goal, we’re sharing details on how we’ve improved and expanded GrokNet, our breakthrough product recognition system. Now, it’s powering new applications on Facebook, like product tagging and showing visually similar products. Soon, we’ll bring visual search to Instagram so that people find similar products just by tapping on an image.
We’re also diving into our latest advancements, which provide a deeper, more nuanced understanding of product attributes and multimodal signals. These advancements collectively represent fundamental building blocks that could power entirely new shopping innovations of the future.
Farid Mheir's insight:
WHY IT MATTERS: as marketplaces become popular, finding a specific product in a catalog of millions of products will become harder and harder. The holy grail is visual search: snap a picture of something and get some AI to help you find something similar, or that matches well with that. eBay has made tests, Google lens has returned amazing results in my recent experience. Not sure what Amazon is doing but I assume it is top of their list.
Facebook is a major player in this game as it wants to make marketplace the shopping destination (don't forget it owns instagram as well). So the investment in grokNet is critical and recent results appear promising, though not yet perfect.
So if you build a marketplace, as we are for panier bleu, then this is an area of innovation we cannot afford to bypass.
This talk describes experiences with building and deploying Piranha, an automated code refactoring tool to delete code corresponding to stale feature flags. The Piranha workflow has been used continuously at Uber since early 2018 to help delete more than 4K stale flags (> 200KLoC) across Java, ObjectiveC, and Swift code.
Farid Mheir's insight:
WHY IT MATTERS: interesting to read the report associated with this infoQ talk to understand the level of complexity that large software solution have and the methods and tools devised to reduce technology debt that creeps over time.
In our 15-criterion evaluation of product information management (PIM) providers, we identified the 10 most significant ones — Akeneo, Contentserv, IBM, Informatica, inRiver, Riversand, Salsify, Stibo Systems, Syndigo, and Winshuttle — and researched, analyzed, and scored them. This report shows how each provider measures up and helps eBusiness professionals select the right one for their needs.
Farid Mheir's insight:
WHY IT MATTERS: the future of ecommerce lies in marketplaces it seems - I know as we are knee deep in this for Le Panier Bleu. Retailers face the challenging task of creating their eCommerce presence by being present where customers are. This means your product catalog has to be visible on *multiple* marketplaces, from your ecom store to Panier bleu, to Amazon to Google shopping, etc. Thus you need to manage your product information - descriptions, prices, inventory, etc. - in a central location. This is what a PIM is all about.
See side-by-side comparisons of the top 6 marketing automation vendors in one convenient guide. Compare costs, both upfront and ongoing, and get insight into contract terms. See a roll-up of ratings from the most popular review sites to hear what real users like you think of the various platforms out there.
Farid Mheir's insight:
WHY IT MATTERS: great comparative study of 6 of the biggest tools with all kinds of great insight. Beware this is marketing material from sharpSpring with obvious biais!
Our toolkit will introduce you to the market’s landscape of new eCommerce tools and highlight the opportunities for your store.
Farid Mheir's insight:
WHY IT MATTERS: headless solutions are all the rage in web development, including eCommerce. This ebook pulls it all together with good insights and analysis followed by overview of 14 tools. Useful.
In our in-depth playbook, we cover everything you need to know about: The benefits of a Customer Data Platform; Getting started with tried-and-true use cases; Building a team with the right skillsets for any size organization; Securing buy-in from executives across the company; Measuring the ROI of CDPs to prove value to different stakeholders
Farid Mheir's insight:
WHY IT MATTERS: CDPs are maturing fast and should be considered first in organizations that look at centralizing the customer data.
Examples of integrated marketing campaigns (Good & Bad)
The 5 essential steps for creating your own IMC campaign
Farid Mheir's insight:
WHY IT MATTERS: digital marketing has become more complex, with 8000+ solution in the most recent marTech solutions map. Fortunately processes and tools are starting to appear to help manage this complexity.
Harmonizing architecture and agile teams (like SAFe®) can contribute to the delivery of successful projects aligned to corporate strategies.
Farid Mheir's insight:
WHY IT MATTERS: I find EA to be useful as a practice and approach. However it deployment in organizations often fails because EA architect tend to boil the ocean without bringing value. Agile EA is an interesting concept but again, I fear it may not deliver value. But the approach should inspire and guide solution architects, analysts, managers and other software specialists in organizations.
There is no doubt that the cloud is one of the most significant platform shifts in the history of computing. Now, there is a growing awareness of the long-term cost implications of cloud. As the cost of cloud starts to contribute significantly to the total cost of revenue (COR) or cost of goods sold (COGS), some companies have taken the dramatic step of “repatriating” the majority of workloads (as in the example of Dropbox) or in other cases adopting a hybrid approach (as with CrowdStrike and Zscaler). Those who have done this have reported significant cost savings: In 2017, Dropbox detailed in its S-1 a whopping $75M in cumulative savings over the two years prior to IPO due to their infrastructure optimization overhaul, the majority of which entailed repatriating workloads from public cloud.
Farid Mheir's insight:
WHY IT MATTERS: this article explores the cost of cloud computing for large SaaS companies that rely on cloud computing to run and operate their business. The basic argument is that cloud computing is amputating Billions from the market value of those large organizations. It should be read by every software engineer in every corporation and the proposed solutions implemented rapidly.
This statement summarizes the post best: "For a new startup or a new project, the cloud is the obvious choice. And it is certainly worth paying even a moderate “flexibility tax” for the nimbleness the cloud provides. The problem is, for large companies — including startups as they reach scale — that tax equates to hundreds of billions of dollars of equity value in many cases… and is levied well after the companies have already, deeply committed themselves to the cloud (and are often too entrenched to extricate themselves)."
Discover the trends and tech, from “waterless” beauty products to virtual try-on, that will continue to transform the beauty sector in 2021 and beyond.
Farid Mheir's insight:
WHY IT MATTERS: yes, technology and digital transformation affects all industries. Here a detailed look at beautyTech solutions.
Per quanto riguarda le questioni di benessere, sapere quali negozi di droga sono fantastici e terribili è importante. Devi sapere cosa cercare in un drugstore per sapere se è quello giusto. Tieni presente che stai gestendo la vita, questo è il motivo per cui dovresti essere cauto quando acquisti i tuoi farmaci e altri farmaci necessari.
Find your path through the stages of digital transformation:
Getting started - Successful projects are used as proof of concept to convince team leaders to champion further change.
Evolving and unifying - Discussions about digital strategy become more formal as organizations begin to define their path to transformation.
Transformation into a digital-first organization - Digital transformation isn’t an endpoint — it’s the process that takes you from a slowly evolving traditional organization to an agile, tech-enabled business.
Farid Mheir's insight:
WHY IT MATTERS: I like this model because it is simple to understand makes sense. Not all MM are like that. That being said this document skims the surface so don't expect much more than generalities - and plugs of contentful and its Canadian(!) customers.
This year is about drama: comedy, tragedy and satire. A connection with the human experience.
Farid Mheir's insight:
WHY IT MATTERS: in reality it really doesn't matter I guess but I find this annual report a good reminder that creativity takes many forms... including in the naming of logo types (electric tape?). Fun to read when you are waiting for the bus.
Google Docs is gaining all-new features, using the @ mention to create smart chips that connect Meet, Tasks, and more. It’s part of a reinvention of Workspace with something Google calls the "smart canvas."
Farid Mheir's insight:
WHY IT MATTERS: innovation in the team collaboration front has been slow at times. Covid has made it a critical tool for many, thus pushing innovation to the top of the priority list. And it is a good thing.
In 2011, Chinese spies stole the crown jewels of cybersecurity—stripping protections from firms and government agencies worldwide. Here’s how it happened.
Farid Mheir's insight:
WHY IT MATTERS: always good to understand how hacking was done 10 years ago. And remember that today Internet usage is at least 10x what it was in 2011.
20 years ago Apple seized music, and turned it into a lever for its broader business. It failed to do the same to TV, and lost control of music, but won massively in games, where it now makes more money than the entire global digital music industry. Now, perhaps, it’s looking at advertising.
Farid Mheir's insight:
WHY IT MATTERS: the end of 3rd party cookies will impact advertising the most. This chart highlights the 50% of revenues that go to different players (including 15% unknown!). What irritates me most is the 7% to agencies that, unfortunately, seem to do very little to earn that amount in my experience...
In this article, we walk you through the smart shelf technologies that are revolutionizing the way the retail industry delivers educational content, pricing, and in-store promotions, ratings, and reviews on the shelf.
Farid Mheir's insight:
WHY IT MATTERS: stores are changing and this guide reviews the different technologies, and solutions out there.
Per quanto riguarda le questioni di benessere, sapere quali negozi di droga sono fantastici e terribili è importante. Devi sapere cosa cercare in un drugstore per sapere se è quello giusto. Tieni presente che stai gestendo la vita, questo è il motivo per cui dovresti essere cauto quando acquisti i tuoi farmaci e altri farmaci necessari.
Dynamic pricing isn’t just for travel companies or e-commerce giants, and it doesn’t necessarily require ultrasophisticated software that changes every product’s price multiple times a day.
Per quanto riguarda le questioni di benessere, sapere quali negozi di droga sono fantastici e terribili è importante. Devi sapere cosa cercare in un drugstore per sapere se è quello giusto. Tieni presente che stai gestendo la vita, questo è il motivo per cui dovresti essere cauto quando acquisti i tuoi farmaci e altri farmaci necessari.
In this e-book, we'll answer all of the questions you have about customer data platforms and help you to understand the value that a CDP can bring to your business. You will also learn specifically how a CDP can increase customer lifetime value and other key metrics.
Farid Mheir's insight:
WHY IT MATTERS: customer data platforms are starting to become more integrated into the web platforms. This book is a good summary of what's possible with a CDP. Just beware that there is an obvious bias towards the bloomreach solution - so do not discard the standalone version as they suggest!
Event-driven Architecture (EDA) is a software architecture paradigm promoting the production and consumption of events.
An event represents an action of significant interest. Often, events correspond to a creation or a change of state of some entity. For example, raising an order in an e-commerce application is an event. Dispatching a product as a result of an earlier order is also an event. A customer submitting a review for a received product is — you guessed it — an event.
Farid Mheir's insight:
WHY IT MATTERS: a nice overview of event driven architecture. Take special note of PROs, CONs and when to use at the end - very important, EDA is not a silver bullet for all problems.
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