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SDKs can serve a variety of purposes. There are SDKs for payment processing (such as Cardio, Paypal, Braintree, Stripe, Venmo) and SDKs for user login and authentication (such as Agilebits, Google SignIn, 1Password). Roughly half of the SDKs in apps are marketing and customer experience related, addressing needs such as analytics, attribution, A/B testing and user engagement. Marketing and customer experience services that are the focus of our Periodic Table. 
Tigernix's curator insight,
December 19, 2019 8:12 PM
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Adrena Aly's comment,
December 20, 2019 4:13 PM
How to build a Highly Targeted Audience on Facebook without wasting your time: http://bit.ly/toolstraffic
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The internet has changed the way we work, interact and learn with others across the world. How many people in the world are online, and how has this changed over time? Explore global and country-level data on internet access and technology.
Farid Mheir's insight:
WHY IT MATTERS: we take it for granted because 90% of the population in Canada has access to the Internet. This summary of facts about Internet adoption should make us all realize that: 1) the growth has been very fast 2) not everyone in the world has the same chance 3) newer technologies based on Artificial Intelligence, Internet of Things and soon AR/VR will leverage this infrastructure to deliver even more transformation
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How to get off of people search sites like Pipl, Spokeo, and WhitePages.
Farid Mheir's insight:
WHY IT MATTERS: protecting privacy is a difficult task, sometimes an impossible one. Case in point this long list of sites you have to go through to opt-out or delete your data. We need a better solution...
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Google Analytics may be the most important application to understand the behavior of your visitors. And whether you’re a beginner or an experienced user, there are many free resources to help. Here is a list of free tutorials for Google Analytics.
Farid Mheir's insight:
WHY IT MATTERS: few organisations maximize their use of the data they have. One source that is often overlooked in Google Analytics, especially in smaller organizations (but ask around in yours) to see who even knows what you can gather from GA - I bet you'll be surprised...
Theresita Hernandez's curator insight,
December 9, 2019 7:55 PM
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Curious to know what technologies are used on your competitor’s website?
Farid Mheir's insight:
WHY IT MATTERS: essential tools for any self-respecting geek. Easy to check this out, look in the extension toolbar of their chrome browser and you'll probably see BuiltWith... ;-)
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Compare the different marketing automation platforms in order to find out the most appropriate vendor for your business.
Farid Mheir's insight:
WHY IT MATTERS: useful comparison tool of 19 marketing automation solutions. Obviously biased in favor of Vbout but useful if you take it with the appropriate grain of salt.
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DropShipping is a direct to consumer retail fulfilment method where a seller does not hold stock.
Farid Mheir's insight:
WHY IT MATTERS: very interesting read that shows how much there is to consider for one small component of eCommerce, drop shipping. The larger point behind this post is that every feature of eCommerce solutions, from catalog, carts, payment, shipping, fulfillment, etc. are being unbundled into dedicated products. Here avasam provides services for dropshipping. This follows a larger trend of solutions as they mature: you start to see enough volume / complexity to warrant dedicated solutions. On the other end of the spectrum, there are platforms that try to integrate as many of these components into a single, integrated solution.
Some interesting posts on bundling/unbundling: - craigslist uunbundling: https://thegongshow.tumblr.com/post/345941486/the-spawn-of-craigslist-like-most-vcs-that-focus - search bundling in china: https://www.ben-evans.com/benedictevans/2014/8/1/app-unbundling-search-and-discovery - productivity / excel unbundling: https://www.ben-evans.com/benedictevans/2019/9/27/new-productivity
Lê Vĩnh Thiện's curator insight,
November 22, 2019 4:37 AM
Một xu hướng mới đáng để tham khảo và áp dụng trong mô hình hiện tại của các doanh nghiệp #DropShipping.
Không biết bao nhiêu lần mình mong muốn có một dịch vụ như vậy để đỡ tay xác nách mang cồng kềnh khi mua sắm, lại còn có thể đến tận cửa hàng để xem sản phẩm cho yên tâm!
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The most recent version of the dashboards and Business Intelligence tools list. Start here to understand the BI landscape, browse options and understand pricing.
Farid Mheir's insight:
WHY IT MATTERS: this reference of BI tools is quite impressive in its breadth and depth. Very useful.
freebme013@gmail.com's curator insight,
November 17, 2019 1:42 PM
BI Tools are the wave of the future.
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A practical, expert-reviewed Guide to growing software engineering teams effectively, written by and for hiring managers, recruiters, interviewers, and candidates.
Farid Mheir's insight:
WHY IT MATTERS: hiring technical resources is difficult because of the impact that bad hires have on organizations. Looking forward to read this guide and see what it contains as I believe we are in dire needed of some standards and benchmarks...
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This guide is by and for engineers who use AWS. It aims to be a useful, living reference that consolidates links, tips, gotchas, and best practices. It arose from discussion and editing over beers by several engineers who have used AWS extensively.
Farid Mheir's insight:
WHY IT MATTERS: this is a community created reference that I leverage all the time when asked about AWS services. You should too.
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When you know how to do a competitive analysis, you can create a more informed and effective marketing plan. Researching competitors in your industry helps you clearly see the competitive landscape, where your brand fits in it, and what you need to do to stand out and succeed.
Farid Mheir's insight:
WHY IT MATTERS: there is so much information that you can capture from free or almost free online tools like Alexa that it is a shame not to use them
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Observable is a web-first interactive notebook for data analysis, visualization, and exploration. By bringing data science from the command line to the web, we can make it more accessible, more collaborative, and more effective. We can equip the world’s largest developer community with the world’s most powerful medium for communication.
Farid Mheir's insight:
WHY IT MATTERS: now an essential tool in my box, I've been a fan of dynamic notebooks such as jupyter notebooks for python or even GIT-based collaborative documents. Try this one out, as javascript is very easy to learn and play with.
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Our top ecommerce platforms are based on objective performance data, feature set and, value.
Farid Mheir's insight:
WHY IT MATTERS: this is a very good review of top small & medium business eCommerce solution, which can actually be a great reference for departments or BUs of large organization. IT lacks in one major area which is key for large organization: customization, data and integration to corporate systems. This is where those small SaaS solutions often fail as they deliver all-in-one solutions but fail to live well in large corporate IT environments where ERP, WMS, OMS PIM and other solutions exist and where master data often resides.
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The MarTech marketplaces that RSG covers continue to evolve rapidly and have become more complex (with more overlaps!) this year. The Customer Data Platform (CDP) market is no different - with new vendors, more investment, emerging niches, and evolving use cases.
Farid Mheir's insight:
WHY IT MATTERS: always great insights by RSG, this one is same. The net net: CDP is a great but immature technology with too many use cases and no solution that delivers on all of them. If you have a use case that mandates a CDP, go ahead and pick the best of breed solution that suits your needs. Otherwise, wait. So true. Listening to the webinar I could not help and wonder: who in an organization should be leading a CDP implementation? The use case scream marketing but the technology requires IT skills and expertise. When will the role of marketingTechnologist finally become a reality?...
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Common characteristics of microservice architectures that we saw in the field:
Farid Mheir's insight:
WHY IT MATTERS: a great reference of articles about microservice architecture.
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From
a16z
We are in the midst of an open source renaissance. But how do you turn an open source project into a business? a16z's Peter Levine and Jennifer Li cover the complete go-to-market from community management to enterprise sales.
Farid Mheir's insight:
WHY IT MATTERS: as a software engineer in the 1980s, open source was considered a research project. Now it has become real business and this post details why and how you should go about building a real company with your software code open sourced. With ML/AI growing, the value lies more in the data than the code, so the open source may still have some growth ahead.
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The growing cyber skills shortage drives security organizations to look for ways to mitigate the pain and danger that short-staffed security teams can experience. In its report, Security Organization Dynamics, Gartner outlines this ongoing challenge and notes how, “Persistent security skills shortages have forced security leaders to explore new ways of obtaining and managing security capabilities.” Gartner points out that hiring may not be the only option for filling the gap, cautioning that, “Few, if any, enterprises can afford to perform all security functions in-house. Consider selective outsourcing of functions, especially those that are operationalized or ad hoc.”
Farid Mheir's insight:
WHY IT MATTERS: security, especially digital security and privacy, have become a central theme of digital transformation plans. Here Gartner surveys 300+ organizations to show different organizational structures for large, medium and small businesses. My conclusion: there are too many people in charge of security, the governance is too complex and it is not clear who is RESPONSIBLE when a breach occurs...
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Although writing code once sounds like a great bargain, the associated overhead made the cost of this approach outweigh the benefits (which turned out to be smaller than expected anyway). In the end we no longer share mobile code via C++ (or any other non-standard way) and instead write code in the platform native languages.
Farid Mheir's insight:
WHY IT MATTERS: the article explains clearly why write once solutions for mobile app development often is not a good idea.
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(This article previously appeared in the Harvard Business Review ) AgileFall is an ironic term for program management where you try to be agile and lean, but you keep using waterfall development techniques. It often produces a result that’s like combining a floor wax and dessert topping.
Farid Mheir's insight:
WHY IT MATTERS: this article explains the reality that plagues agile teams the are embedded in "traditional" organizations.
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Must-do's in order for your hires to reach their full potential you need to put a structure in place that encourages and nurtures their growth, both technically and as managers and leaders.
Farid Mheir's insight:
WHY IT MATTERS: managing millenials and genZ is like herding cats sometimes. Moreover, when they are technology engineers in a high demand marketplace, they need certain things in their work environment. I find the suggested practices very sound, especially the career path illustrated here.
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Face detection is the ability of a computer program to identify and locate human faces in a digital image. Face detection is one of the most common applications of Artificial Intelligence. From camera applications in smartphones to Facebook’s tag suggestions, the use of face detection in applications is increasing every single day.
Farid Mheir's insight:
WHY IT MATTERS: few lines of code is all you need to do things that were considered impossible 5 years ago. With this powerful tool at their finger, expect pretty every website and system to include face detection and other image processing features to be included in the coming years. But few developers will know about the limitations of the technology, especially the biais that may exist in the training data. As in this example, you realize that the "confidence" has not been used in the example, but yet it seems to be an essential information to interpret the results. There will be many many errors due to this in the coming years before the technology really is fool proof.
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I've been doing digital audits, readiness assessments and due diligence for the past 20 years and I've identified 5 reasons that should always trigger them.
Farid Mheir's insight:
WHY IT MATTERS: digital audit should be the primary tool in your digital transformation toolbox.
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Inovation has always been part of the Amazon DNA, but about 20 years ago, we went through a radical transformation with the goal of making our iterative process—"invent, launch, reinvent, relaunch, start over, rinse, repeat, again and again"—even faster. The changes we made affected both how we built applications and how we organized our company.
Farid Mheir's insight:
WHY IT MATTERS: this interview with Amazon CTO sheds light into the best practices that enable Amazon.com and the AWS infrastructure platform to exist and evolve.
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We are going to have a look at the vital steps you have to take before submitting your item to a digital marketplace. As well as the vital marketing strategies that will help you achieve your first 100 sales. In this article we use our own marketplace, Codester, as an example.
Farid Mheir's insight:
WHY IT MATTERS: marketplaces are all the rage in the eCommerce world. I find this walkthrough interesting because it features digital goods (code, themes, etc.), something we don't think about enough - they are easy to ship! ;-)
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RPA is a software robot that mimics human actions, whereas AI is the simulation of human intelligence by machines. Many people often asked about the difference between Robotic Process Automation (RPA) and Artificial Intelligence (AI). Some even confused the two to be the same.
Farid Mheir's insight:
WHY IT MATTERS: a short article that explains clearly how you can leverage automation is companies today.
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Curated by Farid Mheir
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WHY IT MATTERS: there are so many solutions you can leverage out there to build apps and solutions, why would anyone build their own?