WHY IT MATTERS: Digital Transformation

The definition of self-service is shifting in this field as augmented capabilities pervade platforms. At the same time, cloud ecosystems and alignment with productivity tools have become key selection factors. This Magic Quadrant will help data and analytics leaders plan an analytics and BI roadmap.

Internal company documents from March 2020 obtained by Insider reveal the retailer’s initiative—dubbed “Project Glass”—to strengthen its business and take on Amazon head-on.

New numbers show 2020 was the first year that Chromebooks outsold Macs, posting impressive market share gains at the expense of Windows. Computers powered by Google's Chrome OS have outsold Apple'

Algorithms using artificial intelligence are discovering unexpected tricks to solve problems that astonish their developers. But it is also raising concerns about our ability to control them.

Covid brought shock and a lot of broken habits to tech, but mostly, it accelerates everything that was already changing.

L’enquête de la firme SOTI révèle que la Covid-19 a radicalement changé les attentes des consommateurs à l’égard des détaillants et du commerce en ligne. Selon leur étude (From Bricks to Clicks, State of Mobility in Retail 2021 Report) réalisée à l’échelle du globe, les consommateurs ne cliquent pas sur «acheter» si les retours ne sont pas faciles, si l'expédition et la livraison ne sont pas traçables, par contre la sécurité des données ne semble pas être une priorité absolue.

Better simulators are helping companies to use deep reinforcement learning to improve operations. Sometimes the results are surprising.

In one of the most popular trends reports in the industry, we take a journey through the important email marketing and automation trends for 2021. 8 leading email marketing experts join forces to bring you the latest trends essential for business success this year.

We surveyed more than 3,000 CEOs around the world to learn how they are positioning their organizations for success after COVID-19. Five key factors set outperforming CEOs apart.

Newfound “edge AI” applications for device that integrates memory and computing, has randomness built in, sips battery power

Major technology trends are converging to change how retail works, and malls, grocery stores, and airports may all begin to look quite different very soon.

Covid brought shock and a lot of broken habits to tech, but mostly, it accelerates everything that was already changing. 20 trillion dollars of retail, brands, TV and advertising is being overturned, and software is remaking everything from cars to pharma. Meanwhile, China has more smartphone users than Europe and the USA combined, and India is close behind - technology and innovation will be much more widely spread. For that and lots of other reason, tech is becoming a regulated industry, but if we step over the slogans, what does that actually mean? Tech is entering its second 50 years.

About half of U.S. adults say they get news from social media “often” or “sometimes,” and this use is spread out across a number of different sites. Facebook stands out as a regular source of news for about a third of Americans.

Through UGC and AI, we’re inching closer to the Metaverse. But the most exciting part of that vision is its potential to reinvent our social interactions.

A recent meeting of Real Story Group’s MarTech Stack Leadership Council focused on personalization lessons learned. These sessions with large-enterprise stack owners are confidential, so I can’t share specific details and recommendations, but some high-level themes might interest you.

The Gartner Hype Cycle for Emerging Technologies, 2020 highlights technologies that will significantly affect business, society and people over the next 5 to 10 years. This year's highlights 5 unique trends - find out what they are here.

The Gartner Hype Cycle shows firms deemed "fast followers" should be working on an AI business. For early adopters, AI scalability is the next frontier.

Today we are launching a dedicated Year In Review page with interactive maps and charts where you can explore what changed on the Internet in 2020. Year In Review is part of Cloudflare Radar.

Don’t believe the hype: retail isn’t failing nor is success tied to innovation for innovation’s sake. What is the future of ecommerce for 2021 and beyond? 5 insights offer the answer.

Meanwhile, as more people in poorer countries gain internet access, Wikipedia is becoming a truly global resource. The encyclopedia’s sub-sites are organised by language, not by nationality. Using this method, the richest Wikipedias—as measured by the share of speakers of each language who are active editors—tend to cluster in rich Western countries.

Welcome to the 2020 edition of the marketing technology landscape. Yes, it grew once again, by 13.6%, up to a total of 8,000 martech solutions. That's after 615 from the 2019 landscape went away, either consolidated with another martech company or simply gone defunct. If you were predicting consolidation, an 8.7% churn rate from one year to the next is pretty significant attrition to support that narrative.

This is the 6th year that we have run The Stackies as an awards contest that invites marketers to send in a single slide illustrating their marketing stack — the collection of martech tools they use and the way they conceptualize them together as a whole. Although we award trophies for a few winning entries for the ideas they shared, any stack that works for the team who uses it is a winner where it really matters. But through this contest, the martech community at large wins, by learning from the many examples their peers so generously share. A big,

In March 2020, some of our McKinsey colleagues argued that the COVID-19 crisis could be the “imperative of our time.” A month later, we noted that it could bring a “dramatic restructuring of the economic and social order.” We stand by those assertions. The COVID-19 pandemic has been an economic and human catastrophe, and it’s far from over. But with vaccines beginning to roll out, it’s possible to be cautiously optimistic that the next normal will emerge this year or next.
And we believe that, in some ways, that normal could be better. With good leadership, from both business and governments, the changes we described—in productivity, green growth, medical innovation, and resiliency—could provide an enduring foundation for the long term.

There’s an old saying that the first fifty years of the car industry were about creating car companies and working out what cars should look like, and the second fifty years were about what happened once everyone had a car - they were about McDonalds and Walmart, suburbs and the remaking of the world around the car, for good and of course bad. The innovation in cars became everything around the car. One could suggest the same today about smartphones - now the innovation comes from everything else that happens around them.